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MapQuest Releases New Mobile MapQuest Version 3.0 Making the Best Interactive Maps On the Web Available On Wireless PDAs
URL(s): MapQuest
DULLES, Va.--(BUSINESS WIRE)--Aug. 1, 2001--
MapQuest Launches New Wireless Microsite to Help Consumers Connect to Mobile MapQuest Easily and Conveniently
MapQuest.com, a leading provider of wireless and online destination information and location-based services, today
announced the release of Mobile MapQuest v. 3.0 for wireless handheld devices. Now, the Internet's most popular
interactive maps are available to consumers anytime, anywhere on their PDAs. Additionally, MapQuest launched a new
enhanced Web site designed to show consumers how to obtain the Mobile MapQuest application, as well as how to use
it.
Mobile MapQuest 3.0 adds mapping to the Mobile MapQuest suite of services that are already available for wireless
devices, including MapQuest's convenient and comprehensive driving directions and real-time traffic reports. More than
20 million MapQuest maps are downloaded from the Web every day, and now travelers can access the same trusted
maps available at www.mapquest.com on their wireless devices; the images are simply formatted to accommodate a
handheld screen size. Mobile MapQuest even offers the same ease of use in navigation with panning and zooming for
PDAs.
"The added convenience and peace of mind that MapQuest maps afford are now available at your fingertips from any
wireless Palm(TM)-powered handheld device," said Jim Riesenbach, Vice President and General Manager of AOL Local
Products. "People want MapQuest maps and directions to be available no matter where they are. Expanding MapQuest's
leading Internet brand across multiple platforms not only meets our consumers' needs, but also maintains our leading
position in location-based services."
MapQuest ranks in the Top 10 download list for the Palm Web clipping applications, according to Palm.net. And, a
recent survey by Jupiter Communications* found that "device-owning online users" request directions and traffic updates
more than any other local online applications. People with PDAs can rely on Mobile MapQuest - anytime, anywhere - to
make traveling easier with door-to-door driving directions, up-to-the-minute traffic information available for more than 65
major U.S. cities, and interactive mapping. Simply download "Mobile MapQuest v.3.0" online directly from
http://www.mapquest.com/wireless/MapQuest.pqa.
Mobile MapQuest Microsite
With the release of Mobile MapQuest v. 3.0, MapQuest also announced the launch of its enhanced wireless Web site at
www.mapquest.com/wireless. Just one click from the MapQuest.com homepage, consumers can easily access
information about Mobile MapQuest and the additional platforms the service can reach. Mobile MapQuest is designed to
connect the consumer to trusted MapQuest services while on the go.
"One of the things MapQuest is really focused on is helping consumers understand the capabilities of PDAs, cell
phones and other handheld devices. In fact, tens of thousands of consumers are already using our mobile site to stay
connected," said Kathy Kinney, Director of Business Development for Mobile MapQuest. "We take all the mystery out of
downloading valuable location content to wireless devices. The new mobile microsite simplifies access to MapQuest so
that people can easily utilize our products and services anywhere and anytime they need them," added Kinney.
In addition to providing useful information about Mobile MapQuest's availability for particular devices, the Web site
outlines how to use Mobile MapQuest -- with easy step-by-step instructions for downloading the most recent MapQuest
Web clipping application to a Palm(TM)-powered PDA. The Web site contains demos, an overview of wireless devices, a
FAQ section, a list of MapQuest's premier partners and much more.
"The Web site is the place to go for the latest news and information about all things wireless on MapQuest, including
new product releases, like Mobile MapQuest 3.0," added Kinney. "Through the Mobile MapQuest site, we're giving
people the information that will make it easier for them to plan their daily travels, holidays or business trips, as well as get
the right information when they need it most - while on the move."
About MapQuest
MapQuest is a leading provider of wireless and online mapping, directions and destination information and
location-based services to consumers and businesses anytime, anywhere. The company licenses its business solutions
to 2,000 partners, and more than 300,000 Web pages link to MapQuest.com. Ranked among the 20 most powerful U.S.
brands on the Internet, MapQuest.com is consistently among Media Metrix's Top 25 Web sites. Every month one in four
Internet users accesses MapQuest content, and more than 20 million MapQuest maps are downloaded each day.
MapQuest utilizes wireless and voice recognition technologies to provide travelers and customers with the tools needed
to continually access mapping, driving directions and other location-based information. MapQuest is available through
multiple wireless devices including Sprint PCS, AT&T PocketNet and Nokia Internet-ready mobile phones, PDAs and
other handheld devices. MapQuest mobile content is also available via BT's Genie Mobile and AOL Mobile in the UK. A
wholly owned subsidiary of America Online, Inc., MapQuest is a part of the AOL Interactive Properties Group.
CONTACT: MapQuest
by
AOL Communications
Kathie Lentz-Brockman, 703/265-3286
kmbrockman@aol.com
or
Annalise Carol, 212/484-7237
acarol777@aol.com
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