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FunMail to Support Nokia Picture Messaging
URL(s): www.funmail.com
PLEASANTON, Calif., Aug. 7, 2001--
Combination of FunMail's Relevancy Engine and Nokia Picture Messaging Will Enable Authoring of Picture Messaging From Over 100 Million Cell Phones
FunMail Inc. today announced support for the Picture Messaging format from Nokia Corporation (Nasdaq:NOK) within the FunMail
Wireless Messaging system. Nokia Picture Messaging will become an output format from FunMail's patent-pending real-time rendering
animation, enabling users to send FunMails to millions of Nokia phones in Europe and worldwide. Samples of FunMail on Nokia
handsets are available at http://corp.funmail.com/nokia
By using FunMail's Relevancy Engine, which analyzes text messages, users will be able to type in a simple SMS, which will then be
automatically converted into a relevant image in the Nokia format. "This is a breakthrough," said Simon Buckingham, CEO of Mobile
Streams, a British consultant and SMS expert. "This will be the first time that European handset users will be able to author Nokia
picture messages from a handset just by typing in a SMS."
Currently, Nokia Picture messages are generally downloaded from a desktop or WAP site, but not authored from phones. Under the
new FunMail system, a user could type in a SMS like "DRKS 2NITE?" and the system would send a Nokia Picture message with the
character of their choice holding a pint of beer. FunMail will integrate support for Nokia Picture Messaging for both FunMail characters
and "premium" characters such as South Park and Hello Kitty.
"Nokia's Picture Messaging format is interesting because of the large base of compatible handsets," said FunMail CEO Adam Lavine.
"By integrating support for Picture Messaging into FunMail, wireless carriers can offer a fun SMS-based messaging service that plugs
right into their existing SMSc and works immediately."
The FunMail wireless messaging system is the world's first Unified Animated Messaging system. Because of FunMail's support of a
ever-growing base of handsets, users will be able to exchange visual messages between previously incompatible handsets such as Nokia
and Ericsson handsets. "The European SMS experience proved that interoperability between different networks raises messaging
revenues for everyone," said Lavine. "Interoperability between different devices will also increase everybody's net messaging revenues."
FunMail is the world's first text-to-animation messaging system that "translates" everyday text messages into short, engaging animation.
The service, aimed at wireless and internet devices, enables users to communicate their news, information or emotional state in a visual,
compelling way. FunMail brings together a world-class engineering team that already has two patents pending for their breakthrough
technology with talented animators from major animations studios such as Disney, Hanna Barbera, Universal and Warner Brothers.
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