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AtoBe and ESRI Netherlands jointly offer Location Based Services for mobile Internet


AtoBe, leading edge Mobile Application Service Provider, and ESRI, worldwide market leader in the field of Geographic Information Technology, today announced an agreement to jointly offer Location Based solutions for mobile Internet. At the CeBIT, the most important ICT fair in Hannover, AtoBe and ESRI Netherlands will present a practical Location Based application on different mobile devices.

The Location Based Services of ESRI Netherlands are functions specialized around a location such generating streets and/or topographical maps, route information and proximity. While the interface with the European databases is founded on XML, the services can be used with any application. AtoBe makes the software accessible to mobile Internet and integrates it in its European platform.

Mark Herbold, Vice-President Sales & Marketing, ESRI Netherlands: "ESRI Netherlands regards Location Based Services as a strategically important market. Explosive growth in mobile Internet usage is the general expectation for the coming years. In the market of mobile Internet, location and information around a location will become more important. We are proud of the alliance with AtoBe in offering location based applications."

The cooperation offers customers the opportunity to integrate Location Based-software in their mobile applications. CEO of AtoBe, Nick Haasnoot says: "By incorporating the Location Based-software of ESRI Netherlands in our platform, we offer our customers a powerful component to further improve the quality of their mobile Internet services. In particular the combination of Location Based- and Personalization components provides efficient and effective applications, focused on time- and place related information needs of individual end-users."

Location based data is key to place- and time critical services. One can use the Location Based-solution for example as a compelling marketing tool, as a foundation for entertainment services for consumers or to improve the efficiency of corporate applications. AtoBe and ESRI Netherlands have jointly developed a pilot application for a live demonstration at the CeBIT in Hannover.

ESRI Netherlands advises and realizes geographic IT-solutions for organizations, based on standard geographic information technology. 15 years ago, ESRI Netherlands introduced GIS in the Netherlands. In the present day it is a dynamic market leader with more than 110 employees, supporting more than 450 organizations and 10.000 users. For further information, please visit http://www.esrinl.com and http://www.jlocationservices.com

AtoBe is one of the largest- and fastest growing Mobile Application Service Providers (MASP) in Europe. AtoBe, launched in 1999 and with financial backing from Gilde IT Fund, ABN AMRO Corporate Investments and Advent International, counts numerous well-known organizations among its customers such as VNU, KLM, Fortis and Compaq. Headquartered in Haarlem (the Netherlands), AtoBe currently has offices in Germany, the United Kingdom and Belgium. AtoBe offers its customers an efficient and cost effective platform for providing their content and data to end-users across Europe, independent of mobile operators and devices. The core of AtoBe is a unique platform with software services such as personalization, location based and SMS messaging. Besides, AtoBe provides a secure hosting environment based on a European infrastructure. Its infrastructure is, through technology partner Level 3, co-located in multiple data centers across Europe and provides guaranteed uptime and secure high-bandwidth access to the Internet. The services design, development and consultancy complete the portfolio, which in turn enables AtoBe to offer both end-to-end- and customized solutions.



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