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Lasoo Launches Location-based Searching to the Wired and Wireless World
URL(s): www.lasoo.com
Toronto, Ontario, April 3, 2001 - Lasoo Inc. announced today their launch of a new breed of
spatial searching software that brings local relevance to the World Wide Web. This technology,
showcased at www.lasoo.com, finally brings the ‘where’ factor to the Internet search experience,
allowing users to focus their search on a self-selected area of the world.
Lasoo Launches Location-based Searching to the Wired and Wireless World
Lasoo’s geographic filter makes it quick and easy for users to look for businesses, services and
websites where it’s relevant to them, be it their neighborhood, city center or travel destination.
The company has amassed more than 25 million geographically linked data records so far and is
rapidly expanding its worldwide database, with plans to incorporate user-input in the near future.
Its friendly interface combined with the fastest quality maps in the industry makes for a
compelling, useful product that can be leveraged by other companies to enhance their B2B or
B2C service offerings. Information on Lasoo’s ASP solutions can be found at
www.lasoo.com/corporate.
“We’re delighted to announce that our location-based software is designed, tested and ready for
sale to customers world wide,” said Peter Leishman, Chairman and CEO of Lasoo Inc. "Lasoo is
well-suited to meet the growing demand for local content in the Internet marketplace. We look
forward to establishing commercial partnerships with portals, ISPs, wireless telecom operators,
cable companies and corporate clients”.
One of the first to deploy Lasoo’s technology is Canadian broadband leader, Excite Canada.
“We are looking forward to giving our Excite@Home high-speed Internet users the chance to
trial Lasoo,” said Hugh Stuart, President, Excite Canada. “Local content is important, and we
believe our users are going to like Lasoo’s unique blend of maps and information.”
About Lasoo Inc:
Lasoo is a spatial ASP with proprietary software specializing in the delivery and creation of local
content on the Internet. It combines the power of a geo-targeted search engine, a content-rich
database and high-speed mapping capabilities accessible on wired and wireless devices.
Founded in 1999, LASOO is a privately held company with offices in Canada, Switzerland and
Germany. Principal investors in Lasoo include Rogers Communications Inc. of Toronto and
Shaw Ventures of Calgary. Visit Lasoo’s search portal at www.lasoo.com and business website
at www.lasoo.com/corporate.
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