QUALCOMM Supports California Technology Development Efforts in Europe

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Wireless Developer Network - Daily News

QUALCOMM Supports California Technology Development Efforts in Europe

...as Sponsor of Seventh Annual California Information Technology Partnering and Investment Forum

- Exclusive Cal-IT Forum Showcases California Companies to European Community -

SAN DIEGO, Oct. 22 - QUALCOMM Incorporated (Nasdaq: QCOM), pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology today announced its sponsorship and participation in the Seventh Annual California Information Technology Partnering and Investment (Cal-IT) Forum being held Oct. 21-22 in London. Organized by the State of California's Technology, Trade and Commerce Agency (CTTCA), the Cal-IT Forum provides delegates from Europe's technology and investment community with an inside look at the state's young technology companies, as well as offering insights from major California-based companies who are shaping the technology sector. As a gold sponsor of the event, QUALCOMM is proud to support the state's efforts to extend California technology to the global marketplace.

"In today's economy, the importance of a global presence for California's technology companies is greater than ever before," said Peggy Johnson, president and general manager of QUALCOMM Internet Services (QIS), the division of QUALCOMM responsible for the BREW(TM) solution for wireless applications. "By supporting the Cal-IT Forum, QUALCOMM hopes to encourage success for start-up companies within the state and contribute to the overall health of the state's technology community."

QUALCOMM executives will participate in several sessions during the conference. Johnson will provide the keynote address titled "Customizing the Wireless World" on Tuesday, Oct. 22. As part of her speech, Johnson will discuss the evolution of wireless handsets from voice-only handsets to integrated voice/data devices. She will cover many of the concerns faced by members of the value chain in delivering compelling data services, and will touch on how the BREW solution is addressing many of these obstacles and issues.

On the evening of Oct. 22, Johnson will join Chris Cassapakis, senior director of business development for QIS, in leading a panel titled "The Road to Profit is Paved with Data Revenue." QUALCOMM will be joined by representatives of several companies, including IBM, Insignia Solutions, Verizon Wireless and JAMDAT Mobile, in discussing the future of wireless data services. The panel will focus on the status of the wireless industry in Europe and the United States, looking ahead to 2003 and beyond. Panelists will highlight some of the key issues and trends in the mobile marketplace, such as successful applications, value-added services and open and flexible data communication standards.

Amy Mokady, director of business development for QIS in Europe, will participate in two panel sessions during the forum. Mokady will moderate a panel titled "Wireless Technology Trends" on Monday, Oct. 21, and will participate in a panel titled "First Year in Europe" on Tuesday, Oct. 22. As part of the sessions, QUALCOMM will showcase its BREW solution.

QUALCOMM's BREW platform is a thin application execution environment that provides an open, standard platform for wireless devices. The BREW platform is part of a complete, end-to-end solution for wireless applications development, device configuration, application distribution, and billing and payment. The complete BREW solution includes the BREW SDK(TM) (software development kit) for developers, the BREW applications platform and porting tools for device manufacturers, and the BREW Distribution System (BDS) that is controlled and managed by carriers -- enabling them to easily get applications from developers to market and coordinate the billing and payment process. Carriers' BREW-based services will enable consumers to customize their handsets by downloading applications over the air from a carrier's application download server. The BREW platform is a product of QIS, a division within the QUALCOMM Wireless & Internet (QWI) Group of QUALCOMM Incorporated.

Deployments of the BREW solution continue as carriers throughout the world join Verizon Wireless and ALLTEL in the United States, KTF in Korea and KDDI in Japan in commercializing BREW-based services. U.S. Cellular has launched a BREW user trial, and China Unicom announced its plans to launch BREW-based services in China. Globally, 16 carriers to date have indicated support for the BREW solution. Twenty-four BREW-enabled handsets are already available to consumers worldwide, and more than 2.5 million BREW-enabled phones have been activated by end users since November 2001.

QUALCOMM Incorporated ( www.qualcomm.com ) is a leader in developing and delivering innovative digital wireless communications products and services based on the Company's CDMA digital technology. Headquartered in San Diego, Calif., QUALCOMM is included in the S&P 500 Index and traded on The Nasdaq Stock Market(R) under the ticker symbol QCOM.

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