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What is the Future for Mobile Devices?
Aaron Marcus Reveals Mobile Future at ACD Seminar 're:Wireless' in
Berkeley 5 April 2002
EMERYVILLE, Calif. and NEW YORK, Mar 14, 2002 - Today's technology enables you to use the telephone on the train, send
e-mail from your boat, and take an online class in the park. Is your mobile device up to the challenge? What are the important considerations for the design of future
mobile devices?
In a seminar for the American Center for Design, (ACD), Aaron Marcus and Eugene Chen of Aaron Marcus and Associates, Inc., will explore usability and
aesthetic design standards for future mobile devices. Marcus and Chen's lecture "Advanced User-Interface Design for North-American Mobile Devices in 2003
from Samsung, Korea," will take place at a seminar, hosted by ACD, entitled "re:Wireless" in Berkeley, CA on 5 April 2002. Marcus and Chen will discuss the
design elements required for successful mobile devices for the North American market.
Their lecture is based on recent work for Samsung's future mobile device. Other featured speakers include representatives from Gravity Tank, Group for User
Interface Research at UC Berkeley, Mead Consulting/MetaDesign, and Handspring, Inc.
ACD's re:Wireless seminar is co-chaired by Aaron Marcus, Founder and President, Aaron Marcus and Associates, Inc. (AM+A); and Bill Hill, President,
MetaDesign North America. Developers of the wireless, mobile technology revolution will analyze and present provocative new designs for mobile telephones,
personal communicators, and information appliances. Lead designers from US, Europe and Asia will explore challenging issues of user-centered user-interface
design and industrial design.
About American Center for Design (ACD):
The American Center for Design has a proud 75-year tradition of convening the best minds in design for collaboration and exploration of thoughtful, relevant content
on critical issues in the field. Seminar registration for re:Wireless is available at ACD's Website www.ac4d.org.
About Aaron Marcus and Associates, Inc.
AM+A celebrates 20 years as a leading firm in user-interface design for the Web, wireless devices, and productivity applications. AM+A is a global leader and
visionary in user-interface design, information visualization, baby face design for information appliances, and cultural dimensions in user-interface design. AM+A
designers consult and lecture around the world on critical issues, best practices, and future trends in user-interface design. With offices on the East and West coasts,
AM+A serves industries that range from New York finance to Silicon Valley high-tech to international manufacturing. Recent clients include: Samsung, The J. Paul
Getty Trust, BMW, the US Federal Reserve Bank, Gigabeat.com (Napster), and Visa USA. Through research, strategy, and time-tested methodology, AM+A
builds solutions that let users experience intelligent design. Visit Aaron Marcus and Associates, Inc. at: http://www.AMandA.com .
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