NHL And Nextel Team up to Deliver Wireless Subscribers the Latest News, Up-to- the-Minute Scores and Statistics Directly to Their Mobile Phones

Newsletters

Content

- Articles
- Columns
- Training
- Library
- Glossary

Career Center

- Career Center Home
- View Jobs
- Post A Job
- Resumes/CVs
- Resource Center

Marketplace

- Marketplace Home
- Software Products
- Wireless Market Data
- Technical Books

News

- Daily News
- Submit News
- Events Calendar
- Unsubscribe
- Delivery Options

Community

- Discussion Boards
- Mailing List
- Mailing List Archives

About Us

- About WirelessDevNet
- Wireless Source Disks
- Partners
- About MindSites Group
- Advertising Information

Wireless Developer Network - Daily News

NHL And Nextel Team up to Deliver Wireless Subscribers the Latest News, Up-to- the-Minute Scores and Statistics Directly to Their Mobile Phones

NEW YORK & RESTON, Va.--(BUSINESS WIRE)--March 24, 2003-- Wireless Web Initiative Also Offers Subscribers Arcade-Style NHL Video Game

The National Hockey League, and its official wireless provider, Nextel Communications Inc. (NASDAQ: NXTL) today announced a wireless Web initiative offering hockey fans up-to-the-minute scores, standings, statistics and exclusive NHL content delivered right to their Nextel phone and available at the touch of a button to Nextel Online subscribers.

"We are thrilled to partner with industry leaders such as Nextel, Sun Microsystems, Airborne, and Tira to offer compelling wireless content. Our fans are incredibly passionate and continue to demonstrate a desire to utilize technology to stay connected to all things NHL," said NHL Senior Vice President, Television and Media Ventures Doug Perlman. "These applications will help feed that demand."

The wireless initiative allows Nextel subscribers to get the latest hockey news delivered to their mobile phone in a convenient and timely manner anywhere on Nextel's extensive nationwide network. Developed in conjunction with Airborne Entertainment, the wireless version of NHL.com offers rich text based information, news and content, including a continuously updated directory of recent scores, upcoming games, statistical leaders, and comprehensive game reports. Hockey fans can also visit NHL.com and register to receive personalized, custom text message alerts from live NHL game action delivered right to their phone, keeping them on top of all the action, no matter where they are.

"Nextel is continuously working to provide its subscribers with the latest and most feature-rich wireless data content to enhance both their business and their lifestyle, and the content delivered through NHL wireless is a excellent example of these efforts," said Tim Dunne, vice president, business development, Nextel Communications.

In addition to news and information, as part of the initiative, the NHL becomes the first professional sports league to offer an arcade style wireless game. Available for download at iDEN Update (www.idenupdate.com), NHL PowerShot Hockey is a fast paced, two-on-two game, where players try to out skate, outshoot, and outscore their opponents.

Published by Tira Studios, a leading publisher of mobile games and applications, NHL PowerShot Hockey was developed for and is available on color Java(TM) platform enabled mobile phones. Passing, checking, and taking the elusive "Power Shot" can all be controlled with easy to use keypad or joystick navigation, putting the power of your favorite teams in the palm of your hand. NHL PowerShot Hockey is written in Java 2 platform, Micro Edition (J2ME(TM)), the de facto standard for wireless application development from NHL partner Sun Microsystems, which delivers rich colors, graphics and interactivity to wireless handset users.

About Nextel

Nextel Communications, a Fortune 300 company based in Reston, Va., is a leading provider of fully integrated wireless communications services and has built the largest guaranteed all-digital wireless network in the country covering thousands of communities across the United States. Nextel and Nextel Partners, Inc., currently serve 197 of the top 200 U.S. markets. Through recent market launches, Nextel and Nextel Partners service is available today in areas of the U.S. where approximately 240 million people live or work.

About Airborne Entertainment

Airborne Entertainment is the leading turnkey mobile channel management company, creating, deploying, distributing and managing the most compelling mobile games and entertainment for the world's most recognizable media and consumer brands, including HBO, Berlitz, and the Walt Disney Company. Airborne Entertainment distributes its specialty channels and branded programs to all top-tier wireless carriers, reaching nearly 100% of all enabled mobile subscribers in North America. A privately held company, Airborne Entertainment was founded by Internet industry pioneer Garner Bornstein and Andy Nulman, the long-time CEO of the world-renowned Just For Laughs Comedy Festival. For more information, please visit www.airborne-e.com.

About Tira Wireless

Tira Wireless (www.tirawireless.com) is a full-service publisher of a portfolio of trusted Wireless Java applications supporting the diverse needs of today's mobile subscribers. Tira Wireless publishes mobile games and applications under the consumer brand Tira Studios (www.tirastudios.com). Tira Wireless offers mobile operators and developers a "full-service" publishing model that ensures the delivery of trusted wireless java applications to mobile subscribers through Tira's Mobile Assure certification and its stringent standards for security, usability, and robustness. Tira Wireless is a privately held company funded by Brightspark Ventures of Toronto and Flagship Ventures of Cambridge.

Sponsors