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WirelessDevNet.com Press Release
NAVTEQ and XM Radio Introduce XM NavTraffic
CHICAGO, April 7 -- NAVTEQ, a leading global provider of
digital map data for vehicle, Internet/wireless, government and business
solutions and XM Satellite Radio, the pioneer and leader in satellite radio,
today unveiled a groundbreaking new satellite data information service called
XM NavTraffic: the nation's first satellite traffic information service that
enables a vehicle's on-board navigation system to display current traffic
information for a driver's chosen route.
XM NavTraffic will debut this fall providing traffic data to the
AcuraLink(TM) communication system that will be a standard feature on the all-
new 2005 Acura RL. The state-of-the-art Acura Satellite Navigation System
will provide RL drivers with real-time traffic information integrated with an
in-vehicle navigation system, a first in North America.
XM NavTraffic, which is powered by NAVTEQ Traffic(TM) data, is designed to
fully integrate with the vehicle's on-board navigation system to display
current information about traffic incidents and average traffic speed along
specific roadways. This information is delivered to the vehicle by the XM
Radio satellites, which cover the U.S. from coast to coast. XM NavTraffic
makes it possible for on-board vehicle navigation systems to provide
continuously updated traffic information personalized for each driver's needs.
Later this year, General Motors is expected to offer XM NavTraffic as an
optional integrated feature on select 2005 Cadillac CTS vehicles.
XM and NAVTEQ will demonstrate the XM NavTraffic service this week at the
New York International Auto Show in Booth CP11 at the Crystal Palace in the
Jacob Javits Center.
"Traffic information is most useful to drivers when it is accurate,
personally relevant and timely. Together with XM, we are enabling a real-time
traffic data solution of unparalleled value that will help drivers to make
informed, time-saving routing decisions," said John MacLeod, Executive Vice
President -- Global Marketing & Strategy for NAVTEQ.
NAVTEQ Traffic provides the foundational data for seamless delivery by the
XM NavTraffic service. NAVTEQ Traffic aggregates data from multiple sources
across the country, including the leading commercial traffic data providers,
government departments of transportation, police and emergency services, road
sensors, cameras and airborne reports. NAVTEQ Traffic aggregates available
data including planned incidents (such as road construction), unplanned
incidents (such as accidents and disabled vehicles) and flow (speed and
movement of traffic). Once received, the data is quality tested to ensure the
sources meet NAVTEQ's rigorous data quality standards. The information is
then merged with NAVTEQ maps and continuously broadcast via XM's network of
satellites and ground-based repeaters, ensuring that the latest information is
available to the driver.
XM NavTraffic delivers the following traffic data to vehicles:
-- Unscheduled traffic incident data, such as accidents and disabled
vehicles
-- Scheduled traffic incident data, such as road construction and road
closures
-- Traffic flow information (the actual speed data from road sensors)
XM NavTraffic will be offered as a premium service with XM's 120-plus
channels of commercial-free music and premiere news, sports, talk, and
entertainment. Final pricing will be announced prior to launch. XM,
supported by NAVTEQ Traffic, will broadcast nationally the traffic information
for 20 markets this fall: Atlanta, Baltimore, Boston, Chicago, Dallas/Ft.
Worth, Detroit, Houston, Los Angeles, Miami-Ft. Lauderdale, Minneapolis-St.
Paul, New York City, Philadelphia, Phoenix, Pittsburgh, San Diego, San
Francisco/Oakland, San Jose, Seattle, St. Louis, and Washington, D.C. XM and
NAVTEQ plan to expand the service to cover additional markets in the future.
XM NavTraffic and NAVTEQ Traffic are setting the standard as the next-
generation technology platform for traffic information, designed for flexible
industry-wide adoption by automakers and aftermarket system manufacturers.
About NAVTEQ
NAVTEQ creates the digital maps and map content that power navigation and
location-based services solutions around the world. The Chicago-based company
was founded in 1985 and is privately held. The company's approximately 1,400
employees are located in over 100 offices in 20 countries. For more
information, visit www.navteq.com .
About XM Satellite Radio
In the fall of 2001, XM Satellite Radio pioneered the introduction of
satellite radio in the U.S. Today, XM is America's #1 satellite radio service
with more than 1.6 million subscribers. Broadcasting live daily from studios
in Washington, DC, New York City and Nashville, Tennessee at the Country Music
Hall of Fame, XM's 2004 lineup includes more than 120 digital channels of
choice from coast to coast: 68 commercial-free music channels, featuring hip
hop to opera, classical to country, bluegrass to blues; 33 channels of premier
sports, talk, comedy, children's and entertainment programming; and 21
channels of the most advanced traffic and weather information for major
metropolitan areas nationwide. Affordable, compact and stylish XM satellite
radio receivers for the home, the car, the computer and boom boxes for "on the
go" are available from retailers nationwide. In addition, XM is available in
more than 80 different 2004 car models. XM is a popular factory-installed
option on more than 40 new General Motors models, as well as a standard
feature on several top-selling Honda and Acura models. Avis customers can
enjoy XM as a standard feature in the company's premium and luxury vehicles.
Passengers on JetBlue Airways and AirTran Airways will be able to listen to
XM's programming in-flight later in 2004. For more information about XM, visit
http://www.xmradio.com .
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