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WirelessDevNet.com Press Release
Air-Trak's Cloudberry Selected by Vertrax for SmartTrax Mobile Resource Management System
SAN DIEGO --Dec. 6, 2004-- Air-Trak, Inc., a developer of the Cloudberry GPS tracking and communication system, announced today that Vertrax has chosen Cloudberry as a foundation for its SmartTrax(TM) mobile resource management solution for the retail petroleum industry.
Vertrax of New Haven, Conn., develops industry-specific solutions that integrate wireless communications, the Internet, GPS-location software, and end-user mapping and routing applications for effective management of mobile resources. Building vertical applications with Cloudberry's GPS tracking and communication system helps Vertrax to address the specific needs of the retail petroleum market, which includes monitoring the delivery of heating oil and propane gas.
Cloudberry is a full-featured GPS tracking and communication system that supports both cellular and satellite networks. This guarantees an all-digital wireless network with 100% coverage, while minimizing airtime costs by using the lowest cost service available. Due to Cloudberry's open, XML-based Application Program Interface (API), data gathered from the field can be easily integrated into a back-end system for customized reporting.
"Our mission is to develop systems that meet the requirements of specific industries, such as the retail petroleum market," said Vincent Mullineaux, Vertrax CEO. "Air-Trak's engineering group helped us to completely re-design our back-end software and link it to Cloudberry in just three months. They were extremely responsive and available 24/7 to answer any of our questions. At the same time, Cloudberry's dual-mode satellite and cellular communications is critical for our customers, who operate in rural areas where cellular coverage can be weak."
By combining Vertrax's SmartTrax system with Cloudberry, retail petroleum fleets can monitor each vehicle to reduce the risk of accidents, spills and fines and comply with Homeland Security requirements. When SmartTrax is deployed with SmartDrops(TM) (Vertrax's mapping and routing product), Vertrax reports that customers are achieving delivery efficiencies and increased revenues that translate into increases in their bottom line of between 35% and 65%.
About Air-Trak, Inc.
Air-Trak helps companies with mobile resources use location information to make informed business decisions. Based in San Diego, the company's Cloudberry GPS tracking and messaging system offers unique advantages in scalability, versatility and functionality not found in other commercial products. These include the ability to develop custom applications, integrate real-time tracking data into enterprise and third-party software, and operate over a variety of networks and mobile devices. Additional information is available at www.air-trak.com.
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