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WirelessDevNet.com Press Release

CEVA Announces Launch and Licensing of Xpert-Blue Bluetooth Communications IP


DUBLIN, U.K., Jan. 26, 2004 -- CEVA, Inc., (Nasdaq:CEVA) (LSE:CVA), the leading licensor of Digital Signal Processor (DSP) cores and communication solutions to the semiconductor industry, today announced the launch of Xpert-Blue, a fully-compliant Bluetooth(TM) Version 1.2 solution. Xpert-Blue has already been licensed by two leading wireless manufacturers for use in a range of communication and digital multimedia applications.Bluetooth is one of the semiconductor industries fastest growing communication technologies with an estimated 100 million Bluetooth enabled devices forecast to ship in 2004. Version 1.2 of the Bluetooth standard introduces new features to improve ease-of-use and reliability. Xpert-Blue delivers the complete Bluetooth v1.2 solution, integrating baseband, DSP processor, RAM, ROM and complete host controller software stack. New licensees of Xpert-Blue benefit from rapid time-to-certification and time-to-market for Bluetooth enabled products. Existing licensees of CEVA's Bluetooth v1.1 IP can avail of a software upgrade to make their solutions v1.2 compliant.

Xpert-Blue can be powered by either CEVA-Teak, CEVA-TeakLite or CEVA-X DSP cores giving licensees the advantage of integrated DSP/Bluetooth applications -- an ideal solution for Bluetooth enabled voice, audio and video products such as cellphones, wireless headsets, modems, gaming consoles, digital camera's etc. Additional software solutions for CEVA DSPs include MP3, AAC, AMR, MPEG4, VoIP, V.90, GPS and GSM/GPRS modems. Xpert-Blue is also available as an ARM7 based drop-in macro.

"We are pleased to have sustained our leadership in Bluetooth technology by being one of the first to have launched and licensed a fully compliant Bluetooth Version 1.2 solution," said Martin Farnan, Wireless Business Development Director of CEVA. "Xpert-Blue opens up a wealth of product possibilities for our DSP licensees combining the advantages of Bluetooth connectivity with digital processing in one complete solution."

Key features of Xpert-Blue include:
* Multiple processor support
* Multiple radio support
* Multiple codec support
* Low MIPS
* Low gate count
* Low RAM usage
* Low program code size
About Bluetooth V1.2

With the recent adoption of the Bluetooth Specification Version 1.2 by the Bluetooth Special Interest Group (SIG), the Bluetooth market is expected to double to 100 million units in 2004, according to IMS Research. The new specification introduces many new features that will improve the ease-of-use and reliability of Bluetooth products, increasing the demand for the technology. Bluetooth 1.2 features include;

* Adaptive Frequency Hopping (AFH) designed to reduce interference between Bluetooth devices and other wireless technologies, such as 802.11b and 802.11g.

* Enhanced Voice Processing, providing an improved quality for voice transmissions over Bluetooth in frequency noisy environments.

* Improved interoperability between Bluetooth devices, allowing for faster connections.

* Backward compatibility with Bluetooth v1.1

About CEVA, Inc.

Headquartered in San Jose California, CEVA (NASDAQ: CEVA and LSE: CVA) is the leading licensor of DSP cores and integrated applications to the semiconductor industry. CEVA markets a portfolio of DSP IP in three integrated areas: CEVA DSPs, CEVA-Xpert Open Framework Environment, and CEVA-Xpert Applications, all supported by CEVA Xpert-Integration services. CEVA's products are used in over 50 million devices each year. The company was formerly known as ParthusCeva, Inc. For more information, visit www.ceva-dsp.com

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