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WirelessDevNet.com Press Release
GSM Association and Ovum Announce Market Data Venture: Wireless Intelligence
London, UK, : The GSM Association and Ovum have signed an agreement to offer a market data and advisory service to the mobile industry. Drawing on the combined strengths of the global trade association that represents 640 second and third generation mobile operators and Ovum’s unique expertise where telecoms, software and IT services converge, the venture aims to become the definitive source of accurate, official data for the wireless industry.
Branded Wireless Intelligence, the venture will broaden the scope of market data to include relevant data on advanced multimedia, next generation messaging and data services in addition to offering general subscriber growth and wireless market intelligence. Reliability, consistency, accuracy, and ease-of-use will be core values of the web-based service that will launch its first offerings in Q4, 2004.
“Wireless Intelligence meets a need identified by the GSMA Board,” said Rob Conway, CEO and Member of the Board of the GSM Association. “The venture goal is to offer improved and enhanced metrics and business performance data beyond what is currently available in the mobile industry.” The Association’s Board is made up of board-level representatives of 21 operators from around the world including the world’s twelve largest operator groups measured by number of customers.
Created in response to industry demand, the Wireless Intelligence service will be of interest to the operator community, mobile phone and wireless device manufacturers, network vendors, regulators, system integrators, wireless ASPs, content providers and aggregators, financial institutions and consulting organisations.
“Ovum already provides excellent analysis on wireless data and content services while the GSM Association is firmly established as a trusted custodian of sensitive operator information, “ said Martin Garner, Director Research Programmes at Ovum. “By combining these strengths, Wireless Intelligence will drive innovation by giving operators the tools to measure their own performance against national and international norms.”
Collaboration between the venture and the GSMA’s operator members will enable Wireless Intelligence to provide benchmarking insights against national and international trends, while protecting the integrity and confidentiality of data provided by individual operators.
Wireless Intelligence will be accessible on-line at www.wirelessintelligence.com
About the GSM Association:
The GSM Association (GSMA) is the global trade association that exists to promote, protect and enhance the interests of GSM mobile operators throughout the world. At the end of May 2004, it consisted of 640 second and third generation mobile operators and more than 140 manufacturers and suppliers. The Association's members provide mobile services to approaching 1.1 billion customers across more than 200 countries and territories around the world. The GSMA aims to accelerate the implementation of collectively identified, commercially prioritised operator requirements and to take leadership in representing the global GSM mobile operator community with one voice on a wide variety of issues nationally, regionally and globally.
The GSM family of wireless communications platforms, including GSM, GPRS (General Packet Radio Services) and 3GSM (EDGE - Enhanced Data for GSM Evolution and W CDMA) account for 73 percent of the total digital wireless market today. The GSM Association is a unique organisation, with truly global reach, offering a full range of business, technical and public policy services to its members. For more information, visit the website at www.gsmworld.com.
The GSM Association's Board comprises the following operator companies and multinational groups: AT&T Wireless Group; China Mobile; China Unicom; Hutchison Group; KTF; Maxis Mobile; mmO2 Group; NTT DoCoMo, Inc.; Orange Group; Orascom Telecom Group; SFR Cegetel; SingTel Group; SUNDAY Communications Ltd; Taiwan Cellular; Telefónica Móviles Group; Telenor Mobile Group; TeliaSonera Group; TIM (Telecom Italia Mobile) Group; T-Mobile Group; Turkcell and the Vodafone Group. The Board also includes the GSMA's CEO and Chairman of the Executive Management Committee.
About Ovum:
Ovum is the leading authority on telecoms, software and IT services, with unique expertise where these sectors converge. We deliver essential advice on market trends and drivers, and unrivalled insight into companies, markets and technologies.
Ovum offers a range of integrated services that includes tailored consultancy, advisory services that give clients direct access to our analysts and specialist research. Our expertise is based on more than two decades of research conducted globally.
Ovum has a unique insight into global markets through offices in Europe, North America and Asia-Pacific. We are resolutely independent: we do not endorse or accept sponsorship from anybody.
Our experts spot the short-term issues that will have an immediate impact on our clients’ business, and advise on the longer-term visionary aspects that from the basis of their strategic planning.
More information on Ovum, its customers and its independence is available at www.ovum.com.
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