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WirelessDevNet.com Press Release
Mobi-MLB Gameday Audio provides streaming audio coverage of all baseball games to Sprint PCS Vision
Berkeley, CA – May 6, 2004 – Idetic, Inc., the company behind MobiTV, and MLB Advanced Media, LP (MLBAM), the interactive media and Internet company of Major League Baseball, have partnered to deliver Mobi-MLB Gameday Audio. The new service delivers live audio broadcasts of all Major League Baseball games to fans' mobile phones.
Available today to Sprint PCS Vision subscribers nationwide, Mobi-MLB Gameday Audio features 30 channels providing Gameday Audio radio broadcasts for every Major League Baseball game during the season. Fans have the option of selecting their favorite team's channel, and listening to their favorite team's hometown call, irrespective of where the team is playing.
Mobi-MLB Gameday Audio will deliver the live broadcast of every Major League Baseball game, every day, including the playoffs and World Series. Mobi-MLB Gameday Audio also includes continuous access to MLB.com Radio, which features pre-game and post-game analysis from top players and coaches.
"The success of MobiTV has shown that there's a huge national appetite for news and entertainment on the go. Mobi-MLB Gameday Audio will satisfy even the most dedicated baseball fans by enabling them to follow their teams closely, no matter where they are," said Dr. Phillip Alvelda, CEO of Idetic, Inc. "Subscribers can now receive the same sound quality and coverage as if they are listening to their local radio station, but without having to carry a separate radio device."
"Millions of our listeners have mobile phones so Mobi-MLB Gameday Audio represents a significant opportunity for MLBAM. Being able to offer our fans live commentary of their local teams, even while they're on the move or out of town, is a leap forward," said George Kliavkoff, senior vice president of business development, MLBAM. "Not all fans can be in front of a TV or computer screen for every game. But now they never have to miss a game again."
The launch of Mobi-MLB Gameday Audio comes just six months after the announcement of MobiTV, the world's first live streaming television service delivered direct to mobile phones. Both products, developed by Idetic, are available as a J2ME download to most Sprint PCS Vision phones.
The subscription fee for Mobi-MLB Gameday Audio is $9.99 per month during the Major League Baseball season, including the playoffs and World Series. MobiTV is also available for $9.99 per month. Both services are available now to Sprint PCS Vision customers.
About Idetic
Idetic, Inc. is a privately held company headquartered in Berkeley, CA. Founded in November 1999, Idetic, Inc. is a leading developer of wireless media delivery services and technologies. Idetic's wireless infrastructure technologies improve the performance of today's wireless data infrastructure, and lay the foundation for next-generation services that support the richer media viewable on tomorrow's handsets.
Idetic leveraged its new technology platforms to develop MobiTV, a Global Television Network that delivers live TV broadcasts to mobile phones. The company also partnered with MLB Advanced Media to launch Mobi-MLB Gameday Audio, a service that delivers live audio feeds of MLB games to subscribers in real-time over existing cellular networks. No additional equipment is required for either service beyond a subscription to MobiTV or Mobi-MLB and partnering carriers' data packages. Both services are currently available to Sprint PCS Vision subscribers. For more information, please call 510-981-1303 or visit www.idetic.com or www.mobitv.com.
About MLB Advanced Media, LP
Established in June 2000 following a unanimous vote by the 30 Major League Baseball club owners to centralize all of Baseball's Internet operations, MLB Advanced Media LP (MLBAM) is the interactive media and internet company of Major League Baseball. MLBAM manages the official league site, www.MLB.com, and each of the 30 individual Club sites to create the most comprehensive Major League Baseball resource on the Internet. MLB.com offers fans the most complete baseball information on the web, including up-to-date statistics, game summaries, extensive historical information, and exclusive features about Major League Baseball events and programs, including on-line ticket sales, baseball merchandise, authenticated memorabilia and collectibles, fantasy games, live and archived radio broadcasts of every game, live and archived video webcasts of entire games, pitch-by-pitch enactment of games, and hosted post-game video highlight shows. MLB.com offered more live events on the Internet than any other website in the world, with over 40,000 hours of live programming in 2003. Fans listened or watched nearly 600 million minutes of streaming audio and video during the year.
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