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WirelessDevNet.com Press Release
MobiTV Adds Two New Channels of Major League Baseball Online Content
Berkeley, CA – MobiTV, the world's first live streaming television content service delivered to mobile phones, has teamed up with MLB Advanced Media (MLBAM), the interactive media and Internet company of Major League Baseball, to make available Major League Baseball post-game video highlights and live Yankees Gameday Audio to all MobiTV subscribers. MobiTV is currently available exclusively to Sprint PCS Vision customers.
With post-game video highlights on MobiTV Channel 08, baseball fans can now catch all the big plays and get the final scores from every Major League Baseball game. Yankees fans also have a new way of listening to games while they are on the move. MobiTV will now offer live audio of all Yankees games on Channel 09 throughout the entire season, including the Major League baseball playoffs and World Series.
"All of us baseball fans love catching our team's games live. But getting to a TV is not always possible and not all games are available in all markets," said Dr. Phillip Alvelda, CEO of Idetic, Inc. "Now baseball fans can see the latest scores and highlights directly on their mobile phones or listen to any Yankees game wherever they are."
"Our goal is to make baseball available to all Major League Baseball fans wherever they might be," said George Kliavkoff, senior vice president of business development, MLBAM. "With the baseball season upon us, the timing is perfect for our partnership with Idetic to launch these new channels on MobiTV, which we see as the next big step in a natural progression of media outlets to reach our fans."
For $9.99 per month, Sprint PCS Vision subscribers can get MobiTV to see and hear some of the most popular television channels, including MSNBC, CNBC, ABC News Live, Discovery Channel, College Sports Television, The Learning Channel and more. Also available as a stand-alone product is Mobi-MLB Gameday Audio which, for $9.99 per month delivers live audio broadcasts for every Major League Baseball game of the season, including the playoffs and World Series. At the end of 1st quarter 2004, there were nearly 4.2 million Sprint PCS Vision subscribers nationwide.
Sprint PCS Vision customers receive either a $5 credit toward the purchase of premium services with the purchase of a PCS Vision Picture Pack or a $10 credit with a PCS Vision Premium Pack purchase, which can be used toward MobiTV subscriptions. Contact Sprint or visit www.mobitv.com for details.
About MobiTV
MobiTV is the first Global Television Network targeting the 1.2 billion mobile phone and handset users worldwide. The service delivers live television feeds to subscribers in real-time over existing cellular networks. MobiTV is compatible with most Java- or BREW-enabled mobile phones with color displays Viewers do not need additional equipment beyond a subscription to MobiTV and their carrier's data package.
MobiTV features some of the most popular TV content: MSNBC, CNBC, Discovery Channel, The Learning Channel, ABC News Live, FOX Sports, CSTV: College Sports Television, VTV Sports, VTV Scoreline, California Music Channel, CMC Beat Lounge, CMC-USA, CNET, Discovery Kids, ToonWorld TV Classics and Discovery en Español are all part of the initial package. More channels will be added to the service over the coming months.
The MobiTV service is currently available on PCS Vision from Sprint. MobiTV is developed and operated by Idetic, Inc. For further information or a subscription to MobiTV, visit www.mobitv.com or call 510 981 1303.
MobiTV is a registered trademark of Idetic, Inc. All other trademarks, tradenames, service marks, service names and images mentioned and/or used herein belong to their respective owners.
About Idetic
Idetic, Inc. is a privately held company headquartered in Berkeley, CA. Founded in November 1999, Idetic, Inc. is a leading developer of wireless media delivery services and technologies. Idetic's wireless infrastructure technologies improve the performance of today's wireless data infrastructure, and lay the foundation for next-generation services that support the richer media viewable on tomorrow's handsets.
Idetic leveraged its new technology platforms to develop MobiTV, a Global Television Network that delivers live TV broadcasts to mobile phones. The company also partnered with MLB Advanced Media to launch Mobi-MLB Gameday Audio, a service that delivers live audio feeds of MLB games to subscribers in real-time over existing cellular networks. No additional equipment is required for either service beyond a subscription to MobiTV or Mobi-MLB and partnering carriers' data packages. Both services are currently available to Sprint PCS Vision subscribers. For more information, please call 510-981-1303 or visit www.idetic.com or www.mobitv.com.
About MLB Advanced Media, LP
Established in June 2000 following a unanimous vote by the 30 Major League Baseball club owners to centralize all of Baseball's Internet operations, MLB Advanced Media LP (MLBAM) is the interactive media and internet company of Major League Baseball. MLBAM manages the official league site, www.MLB.com, and each of the 30 individual Club sites to create the most comprehensive Major League Baseball resource on the Internet. MLB.com offers fans the most complete baseball information on the web, including up-to-date statistics, game summaries, extensive historical information, and exclusive features about Major League Baseball events and programs, including on-line ticket sales, baseball merchandise, authenticated memorabilia and collectibles, fantasy games, live and archived radio broadcasts of every game, live and archived video webcasts of entire games, pitch-by-pitch enactment of games, and hosted post-game video highlight shows. MLB.com offered more live events on the Internet than any other website in the world, with over 40,000 hours of live programming in 2003. Fans listened or watched nearly 600 million minutes of streaming audio and video during the year.
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