|
Newsletters
|
|
|
|
|
|
WirelessDevNet.com Press Release
BlueSkyFrog.com and OneDigital LaunchWorld First: Interactive Banner Application for Mobile Content
BlueSkyFrog.com, Australia’s largest mobile content retailer, and OneDigital, Australia’s leading digital agency, recently developed the world’s first self-contained, interactive banner application for searching and purchasing Polyphonic ringtones, an innovation set to revolutionise the mobile content market.
Conceptualised by BlueSkyFrog.com and developed by OneDigital specifically for BlueSkyFrog.com, using Web Services, the digital banner is designed to make the purchase of Polyphonic ringtones as consumer friendly as possible with the innovative solution allowing people to search and purchase ringtones direct from the banner for download to their phone from any site hosting the banner. The sophisticated search function allows consumers to type in the name of their favourite tune, sending the tone directly to their phone from the banner using Premium Rate SMS.
“BlueSkyFrog.com is very excited to have worked in conjunction with OneDigital to deliver this innovative technology for the purchase of Polyphonic ringtones. According to UK research company Ovum, the global ringtone market is predicted to be worth $6.5 billion by 2008 and as Australia’s market leaders in mobile content, BlueSkyFrog.com is committed to delivering the hottest local and international content in the most consumer friendly manner. The digital banner serves this purpose perfectly,” said BlueSkyFrog.com’s General Manager, Steven Watson.
BlueSkyFrog.com and OneDigital’s digital banner is the first banner that enables consumers to obtain all the Polyphonic ringtones available at BlueSkyFrog.com and the ability to transact without leaving the site they originally intended to visit. OneDigital is also involved in providing regular dynamic updates to the banner through the use of web services to ensure the latest BlueSkyFrog.com premium content is available.
The banner application featured last month on ninemsn and Hotmail, as well as Yahoo! and ICQ. BlueSkyFrog.com’s current Polyphonic collection includes over 1,000 Polyphonic ringtones with the database constantly expanding.
www.blueskyfrog.com
www.onedigital.com.au
|
|
|
