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WirelessDevNet.com Press Release
Ringtones Set to Revolutionize the Future Face Of American Music
Ringtones set to revolutionise the future face of American music.
New research conducted by mobileYouth reveals that young people in the US
will spend nearly $500 million on ringtones, ring-back tunes and downloading
full songs directly onto their mobile phones.
With CD single sales still in decline, the ringtone looks set to become the
number one marketing tool for record companies and artists to launch the CD
album. As a result, mobileYouth reports that in future the playback of music
on mobile phones will have a significant influence on how music is developed
and marketed.
mobileYouth believes that the eventual disappearance of CD singles will make
it easier for emerging artists to raise their profile by releasing a
ringtone or full track download than releasing a single CD.
With the global market for ringtones and mobile phone downloads to be worth
in excess of £2 billion the incentive is there for record labels and artists
to develop music that will complement its release as a ringtone or real
tone. The amount of money spent on mobile phone music downloads will this
year account for 16% of the entire amount spent on music. By 2007 this will
increase to almost a quarter of all music spend.
The US teenager spends on average $5 dollars on music for their mobile
phone, but this will almost treble by 2007 to $14 dollars.
The evident popularity of mobile music downloads could yet lead to further
implications for the future, as whole genres of music, such as rock and
guitar, which do not convert well into ringtones disappear.
The statistics are being revealed as part of mobileYouth’s annual research
into young people globally.
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