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WirelessDevNet.com Press Release

Telcontar Welcomes Marc Prioleau as Vice President Marketing


San Jose, CA – April 19, 2005 - Telcontar, a leading supplier of software and related services for the Location-Based Services (LBS) industry, today announced the appointment of Marc Prioleau as Vice President of Marketing. Mr. Prioleau brings with him over 20 years experience in technology marketing, including ten years in the LBS market. Previously heading up the fast-growing consumer and enterprise markets at SiRF Technology, Mr. Prioleau will now be responsible for leading Telcontar’s marketing and strategic planning functions to build on the company’s market-leading position in the LBS industry.

“Telcontar is uniquely positioned to lead the fastest growing segments of the location-based services market, including Internet search, wireless and telematics” said J. Kim Fennell, President and CEO of Telcontar. “Marc has great experience in these markets and has demonstrated the ability to create and execute winning marketing plans in a fast moving, high growth environment. I am confident we have found a strong addition to our team and look forward to working with Marc.”

Mr. Prioleau comes to Telcontar from SiRF Technology (Nasdaq: SIRF), a leading provider of GPS-enabled location technology. Mr. Prioleau was responsible for the consumer and enterprise market segments for SiRF. SiRF’s revenue growth and strong market share in those sectors were significant contributors to the company’s successful IPO in 2004. Prior to SiRF, he was Vice President of Business Development for Outride, Inc. (acquired by Google in 2001), responsible for commercializing Outride’s advanced search technology with leading Internet search engines. Mr. Prioleau also held executive positions at Trimble Navigation where he led marketing for embedded GPS products in the automotive, timing and mobile computing markets. In addition, Mr. Prioleau has held sales and marketing positions at Quantum and Raychem. He holds a Bachelor of Science in Chemical Engineering from University of California, Davis and a Masters degree from Harvard Graduate School of Business.

About Telcontar
Telcontar is a recognized leader in the Location-Based Services (LBS) industry. Its geo-spatial software platform powers today’s most successful LBS applications including mapping, driving directions, navigation, “local search”, on-line yellow pages, tracking, trip planning, and real-time traffic information. Its specialty is providing high-volume, rapid response solutions ideal for Internet, wireless and telematics applications where scalability, speed and reliability are vital. Telcontar clients include Yahoo!, Google, Ask Jeeves, Rand McNally, Motorola, Hutchison Mobile, Pharos, ATX, Appello, Networks In Motion and Televigation. Telcontar’s application development tools enable customers to uniquely customize the look and feel of their applications to meet their market needs. Telcontar is privately held and headquartered in San Jose, California. For more information, please visit http://www.telcontar.com



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