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WirelessDevNet.com Press Release

THQ Wireless Teams With the NFL and PLAYERS INC


CALABASAS HILLS, Calif., Aug. 8 -- THQ Wireless Inc., a subsidiary of THQ Inc. (Nasdaq: THQI), today announced that the company has teamed up again this season with the National Football League (NFL) and PLAYERS INC to produce the most comprehensive suite of football- themed products available to the wireless football fan. Expected to launch on major carriers in time for the start of the 2005 football season, the suite includes official NFL player and team wallpapers, 16 new NFL player ringtones, NFL Skills Challenge, an arcade-style mobile game, and NFL Football 2006, the deepest, most authentic, 11-on-11 wireless simulation game available for football fans.

"THQ has worked hand in hand with the NFL and PLAYERS INC to create the first 11-on-11 wireless football game, complete with standout features such as full season play and player stat tracking, just like in traditional console games," said Tim Walsh, president of THQ Wireless. "With the addition of a one-button arcade-style game and several new player ringtones, THQ Wireless is proud to build upon its premier sports offerings and deliver for fans an NFL product lineup that is second to none."

Boasting cutting-edge art and animation as well as unprecedented AI & gameplay improvements, NFL Football 2006 also features all 32 NFL teams with strengths and weaknesses mirroring their real-life counterparts. The mobile game allows players to download the updated lineups reflecting information on rookies and player trades. NFL Football 2006 will also offer a full 16-game season, the playoffs and Super Bowl.

THQ Wireless has also expanded their roster of NFL Player Ringtones to include 16 new players, including Champ Bailey of the Denver Broncos, Tiki Barber of the New York Giants, Curtis Martin of the New York Jets, and Marvin Harrison of the Indianapolis Colts. Additional new NFL Player Ringtones were recorded by such favorites as:

  • Andre Johnson of the Houston Texans
  • Antonio Gates of the San Diego Chargers
  • Ahman Green of the Green Bay Packers
  • Hines Ward of the Pittsburgh Steelers
  • Jason Taylor of the Miami Dolphins
  • Jason Witten of the Dallas Cowboys
  • Javon Walker of the Green Bay Packers
  • Joe Horn of the New Orleans Saints
  • La'Roi Glover of the Dallas Cowboys
  • Muhsin Muhammed of the Chicago Bears
  • Ronde Barber of the Tampa Bay Buccaneers
  • Takeo Spikes of the Buffalo Bills

    "PLAYERS INC is proud to team up with THQ Wireless to offer fans a new and innovative way to connect with their favorite NFL players," said LaShun Lawson, Assistant Vice President of Multimedia & Interactive for PLAYERS INC. "The players had a fantastic time during the recording sessions, and that enthusiasm comes across in these dynamic, new mobile offerings."

    In addition to the ringtones launching this season, THQ Wireless has added a new arcade mobile game to the roster. Expected to launch in October of 2005, NFL Skills Challenge lets mobile gamers compete as their favorite NFL players in passing, rushing, receiving and kicking contests. Another officially licensed product of the NFL and PLAYERS INC, NFL Skills Challenge features an advanced real-time ball trajectory and a stunning enhanced 3-D appearance.

    "We are pleased to work with THQ Wireless to offer our fan base what we feel is the strongest and widest offering of mobile games and personalization products that enhance the true fan experience," said Evan Kamer, senior director, new media for the NFL.

    For more product information, send a text message with the keyword NFL to the shortcode 69847 (MYTHQ) or please visit, http://www.thqwireless.com.

    About THQ Wireless Inc.:
    THQ Wireless Inc., a subsidiary of THQ Inc. (Nasdaq: THQI), is a global leader in mobile entertainment, offering a wide range of wireless products, including games, personalization products, information services and messaging based on top licenses such as the WWE(TM), Star Wars, popular Nickelodeon properties and professional sports leagues including the NFL, NBA, NHL, MLB and the NHRA. In addition to wireless entertainment products, THQ Wireless' controlling interest in MINICK gives the company access to one of the largest premium messaging networks in the world in order to offer a broad range of services from content distribution to mobile marketing campaigns and place the company at the forefront of this rapidly growing messaging market.

    Headquartered in Los Angeles County, California, THQ Wireless has offices worldwide, in addition to distribution agreements through wireless carriers across the globe. Further information can be found at http://www.thqwireless.com.

    About THQ Inc.:
    THQ Inc. (Nasdaq: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located in the United States, United Kingdom, France, Germany, Netherlands, Spain, Korea and Australia. More information about THQ and its products may be found at http://www.thq.com and http://www.thqwireless.com. THQ, THQ Wireless and their respective logos are trademarks and/or registered trademarks of THQ Inc.

    About PLAYERS INC:
    Formed in 1994, PLAYERS INC is the for-profit licensing and marketing subsidiary of the NFL Players Association. Representing over 1,800 active and 3,000 retired NFL players, PLAYERS INC "takes the helmets off" the players and markets them as personalities as well as professional athletes. PLAYERS INC activities include retail licensing, corporate sponsorships, special events, radio and television projects, publishing and other promotional programs. PLAYERS INC schedules more than 2,500 NFL player appearances each year. For more information, please visit http://www.nflplayers.com.



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