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WirelessDevNet.com Press Release
HD Positions and CPS Launch New UK High Accuracy Tracking Service
(Cambridge, UK, 19 December 2005) A low cost, high accuracy positioning system, which locates vehicles and other valuable assets, is launched this week by HD Positions. The highly innovative and unique solution, which works across the UK, with coverage inside buildings and containers, uses CPS’s Matrix technology and is based on the Orange UK network.
Matrix technology is available from HD Positions. In response to increasing demand from the growing number of location based service providers, for a low cost, robust and easy to implement positioning solution, HD Positions supplies the interface to Matrix, and facilitates related Machine to Machine (M2M) services, including network connectivity, billing and support.
“Using CPS’s Matrix technology with Orange’s Cell ID provides an exceptional level of location accuracy,” comments Melissa Jenkins, M2M product manager, Orange Business Solutions, UK. “This new development, using CPS’s Matrix high accuracy technology to support such an imaginative service rollout, further underlines how Orange supports practical and innovative solutions for the UK business market.”
Nigel Chadwick, director of HD Positions highlights “that until now, the market for high accuracy positioning systems has been held back by a number of factors. Notably, these have included: poor area coverage, prohibitive purchase, fitting and operating costs, power consumption, and slow and inconsistent location reporting. The Matrix system, combined with the latest devices now appearing on the market provide consistent and high accuracy positioning with high speed reporting at low cost, and as such are increasingly deemed by management teams as an essential and viable element of asset management and risk reduction”.
One of the first complete solutions to use the Matrix system is that based around the “Boomerang Box”, a robustly constructed device, combining low installation cost and a two year battery life. This is one of the first developed devices beginning to appear which address a wide range of potential applications. The use for such systems is considered enormous, extending to moveable assets which include amongst others, trailers, cars, motorcycles, caravans, and many other valuable assets.
The first end user of the service is the Altrincham based Cartwright group, a leading provider in the UK of vehicle transport solutions. The company plans to install Matrix enabled Boomerang Boxes in their vehicles to meet customer demand for tracking and vehicle recovery. Last year, over 4,000 trailers were stolen across the UK, with associated goods taken totalling more than Ł1bn*. Cartwright is a customer of Retreve a leading solution provider of telematic systems.
CPS’s Chief Executive, Chris Wade said: “Matrix provides a natural fit with HD Positions’ ambition and Orange’s vision of supporting new services for UK enterprises. This is unique offering to the UK market – a simple product that people can carry, or bolt into vehicles or containers or even just put in the drivers seat and yet delivers consistent, reliable, repeatable high accuracy where people want it – in busy city centres, indoors and inside valuable cargoes.” ends
* (source: Truckpol, November 2004)
HD Positions Press Contact:
Nigel Chadwick
Phone: +44 (0) 0141 353 0111
Mobile: +44 (0) 7970 023001
Email: info@m2mmobile.com
About HD Positions
HD Positions markets and supplies the Matrix high accuracy location technology to Location Based Service (LBS) service providers. The company has extensive experience in providing the interfaces, mapping overlays and other applications relating to the Matrix positioning system. HD Positions can also facilitate tailored billing and cash payment collection services to provide a complete turnkey solution for organisations taking the Matrix feed. HD Positions was formed to supply “ready to go high accuracy location based solutions” in response the increasing demand from the market for such systems. The company is owned and operated by Stream Communications and New Forrest Communications, which have extensive experience and knowledge of the fast growing telematic and Machine to Machine (M2M) sectors.
CPS Press contact:
John Craig
Phone: +44(0)1223 32600
Mobile: +44(0)7789 507012
Mobile: +44(0)7769 740296
Email: john.craig@cpslocates.com
About CPS
Cambridge Positioning Systems Limited (CPS) delivers cost competitive high accuracy mobile location technology to the billion-strong customer GSM and emerging 3G/W-CDMA markets. CPS’ products are based on its software-only Matrix technology – which delivers sub-100m accuracy, sub-3 second location fixes and all environment coverage. The product portfolio extends to Matrix 3G and E-GPS – a powerful combination of Matrix and GPS technology.With network deployments of Matrix underway, CPS is working with the world’s leading mobile technology companies – including Nokia, HP, LogicaCMG and Andrew - to enable a new generation of high accuracy location based services and devices for enterprise and consumer markets. Headquartered in Cambridge (UK), CPS is funded by venture capital and strategic corporate investors. CPS’s value is underpinned by 20 key worldwide technology patents – one of the largest and most comprehensive IPR portfolios of high accuracy location technology in the world. For more information about CPS, please visit: www.cpslocates.com.
Retreve Press contact:
David Stead
Phone: +44(0)1234 720842
Mobile: +44(0)7768 107677
Email: davids@retreve.com
About Retreve
Retreve is a leading solutions provider to telematic markets, offering everything from key service components to fully provisioned services covering a wide range of user applications. Key applications include asset location solutions to a wide range of industries and the development of Matrix positioning enables the Company to position itself early as a major supplier in this rapidly developing area of need for its clients.
About Orange
Orange, wirefree and any other Orange product or service referred to in this release are trademarks of Orange Personal Communications Services Ltd. Orange UK provides high quality GSM coverage to 99% of the UK population, and offers roaming to pay monthly customers on 393 networks in 156 countries and to pay as you go customers on 131 networks in 67 countries. At the end of March 2005, Orange UK had over 14.3 million active customers, more than any other UK network, making it the UK’s number one. In October 2004, Orange UK won the Mobile Choice Consumer Awards - voted for by readers of Mobile Choice magazine – for Best Network Operator for the four year running.
Information about Orange can be found on the Orange website at www.orange.co.uk and media information can be found at www.orange.com. In May 2005, Orange gained the top ranking for customer satisfaction among mobile phone contract customers in the annual J.D.Power and Associates 2005 UK Mobile Telephone Customers Satisfaction Study. It is the seventh time Orange has been ranked top by the study.
For further information, call the Orange media centre on 0870 373 1500 or 07973 201911
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