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WirelessDevNet.com Press Release
NAVTEQ Maps Selected for Launch of Global Navigation, Inc.'s Navigation Devices
CHICAGO, June 22 NAVTEQ (NYSE: NVT), a leading
global provider of digital maps for vehicle navigation and location-based
solutions, has been selected by Global Navigation, Inc., a leading mobile GPS
device sales company committed to bringing GPS products to North America, to
provide NAVTEQ(TM) maps of the United States and Canada for integration into
its newest integrated portable DVD navigation device. Global Navigation, Inc.
began shipping this new device, the GPS/DVD GD-70, under the INITIAL brand
name to both brick and mortar and online retailers in mid-May 2005.
Because NAVTEQ's proprietary collection process involves driving the roads
to capture the reality of the roadway, NAVTEQ maps offer the quality, richness
and detail necessary to provide accurate routing, which the portable
navigation market segment and service providers have come to expect.
Global Navigation, Inc.'s GD-70 offers dual functionality: it is a
completely mobile voice-guided GPS navigation unit and DVD player. With the
touch of a button, the display is able to switch between a standard navigation
screen and a DVD. Additionally, the voice feature can be activated to
communicate verbal routing directions while a DVD is playing. The device has a
7" full color screen that contains state-of-the-art touch-screen technology,
and includes complete mapping of the U.S. and major Canadian routes.
Global Navigation, Inc. plans to leverage NAVTEQ maps as the foundation
for a series of additional dual entertainment navigation solutions the company
expects to launch over the course of the next year. The new navigation
products will include several mobile navigation devices, and two in-dash
models with 5" and 6.5" screens. These new devices will also be distributed
under the INITIAL brand name throughout the United States and Canada.
"Global Navigation, Inc. is at the forefront of companies merging
navigation and entertainment into a single device," commented Winston
Guillory, Senior Vice President - North American Sales for NAVTEQ. "The
company understands that the success of its new line of multi-functional
products depends heavily on the quality of the navigation element of the
solution, and we are delighted to be collaborating with Global Navigation,
Inc. to enrich the navigation experience of this innovative new device."
"We chose NAVTEQ not only because of its best-in-class maps, but also
because the company has shown itself to be a resourceful and committed ally in
helping us enter the mobile navigation category, " said Denton Chang,
President of Global Navigation, Inc. "NAVTEQ brought the expertise and insight
we needed to create a superior navigation solution for our customers in
addition to excellent channel support."
About NAVTEQ
NAVTEQ is a leading provider of comprehensive digital map information for
automotive navigation systems, mobile navigation devices, Internet-based
mapping applications, government and business solutions. NAVTEQ creates the
digital maps and map content that power navigation and location-based services
solutions around the world. The Chicago-based company was founded in 1985 and
has approximately 1,600 employees located in 122 offices in 21 countries.
NAVTEQ is a trademark in the U.S. and other countries.
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