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WirelessDevNet.com Press Release
Boost Mobile(R) Introduces Two Feature-Packed Motorola Phones
IRVINE, Calif. -- Sept. 6, 2005 -- Boost Mobile(R), a lifestyle-based telecommunications brand that develops and distributes wireless communications products for the youth market, is bringing high quality and affordability together with today's launch of the Motorola i415 and i450 handsets. Both phones come equipped with large color screens (130 x 130), Java(R)-enabled games and applications, picture viewer, Boost(TM) Multi-Media Messaging, Text Messaging, and Wireless Web, polyphonic and voice ringtones, and GPS functionality - all at a price under $100.
As with all phones available from Boost Mobile, the Motorola i415 and i450 also include Boost Walkie-Talkie, which offers instant nationwide communication at the touch of a button. By pressing the walkie-talkie button on the side of the phone, users can connect to anywhere from anywhere on Nextel's National Network, in less than one second, for distances of thousands of miles. As the only wireless service provider to offer any true service differentiation by making Nextel's Nationwide Walkie-Talkie service available as a pay-as-you-go feature, Boost Mobile enables today's youth to communicate on their terms, at their own pace.
Motorola i415 and i450 users can also take advantage of Boost's recent launch of location-based GPS (Global Positioning System) games. Last month, Boost customers became the first and only mobile phone users in the nation to be able to download and play location-based GPS (Global Positioning System) games on their wireless phones. Motorola i415 and i450 users can download the location-based applications directly from phone or from Boost LIVE, a virtual video game arcade available on the Boost Mobile Web site (www.BoostLIVE.com) that enables Boost customers to browse and download over-the-air Java(R) games, ringtones and wallpapers. Each game costs $5.99 for the first month and $2.99 for each additional month.
"Young people expect more from their wireless service and want high-end features at affordable prices," said Roberto Loria, director, retail product marketing, Boost Mobile. "Boost wants its customers to always be connected, available and entertained with easy-to-use communication and navigation tools such as Boost Walkie-Talkie, speaker phone, multi-media messaging, picture viewer and wireless games and entertainment. All of these features come standard with the Motorola i415 and i450."
The Motorola i415 and i450 from Boost Mobile are available starting Sept. 1 at www.boostmobile.com; popular national retailers and convenience stores, such as Best Buy, Target and Wal-Mart for a suggested retail price of $79.99 for the i415 and $99.99 for the i450.
The Boost Mobile i415 and i450 phones by Motorola offer the following features:
Nationwide Boost(TM) Walkie-Talkie
Boost(TM) Multi-Media Messaging, Text Messaging and Wireless Web
Large Color Screen (130 x 130)
Preloaded Java(R)-enabled games and applications, including TeleNav(TM) and Boost TV(TM)
My Pictures: view, store and forward pictures
GPS-enabled (Global Positioning System)
Preloaded polyphonic and voice ringtones, and exclusive action sports and graffiti wallpapers
V-Card: Send or receive contact information
Buy Links: Easy access to BoostLIVE
Up to 165 minutes talk time and 70 hours standby time
Hands-free speakerphone
VibraCall(TM) alert
National roaming
600-entry phonebook
Voice Activated Dialing and voice notes
Boost Mobile Pay-As-You-Go pricing provides maximum value to youth customers by offering competitive peak and off-peak rates that meet their lifestyle needs. Calls are 20 cents per minute Monday through Friday, 7 a.m. to 9 p.m., and 10 cents per minute after 9 p.m. Monday through Friday and on weekends (long distance calling and roaming included at no extra charge). Boost(TM) Walkie-Talkie is $1.50 per day for unlimited nationwide use and the charge applies only on the days the service is used.
Boost Mobile customers pay for minutes only as they need them through the purchase of Re-Boost(R) Cards. There are no credit checks, hidden charges or monthly bills. Re-Boost Cards are available in $20, $30 and $50 denominations and may be purchased, as needed at all authorized Boost retailers.
About Boost Mobile
Based in Irvine, Boost Mobile LLC, a subsidiary of Sprint Nextel Corp., (NYSE:S), is a lifestyle-based telecommunications brand focused on offering premium Pay-As-You-Go wireless phones and services to the youth market. Boost is one of the fastest-growing wireless services in the U.S. and now has more than 1.7 million customers - the majority of which are under the age of 25. Boost-branded wireless phones with its exclusive Boost(TM) Walkie-Talkie service and Re-Boost(R) Cards are available nationwide at locations where youth prefer to shop, including national retailers and convenience stores, and merchants that focus on fashion, music, and action sports-related activities. Experience Boost on the Web at www.boostmobile.com.
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