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WirelessDevNet.com Press Release
QUALCOMM Announces BREW Locate Signature Solution to Enable Differentiated Location-Based Services
SAN DIEGO, Dec. 11 -- QUALCOMM Incorporated
(Nasdaq: QCOM), a leading developer and innovator of advanced wireless
technologies and data solutions, today announced the BREW(R) Locate
Signature Solution, a comprehensive, assisted-GPS (A-GPS) offering designed
to provide wireless operators with a complete solution for the discovery
and delivery of compelling location-based services to end users. The BREW
Locate Signature Solution allows wireless operators to quickly offer
premium location-based applications for mass market devices and includes a
compelling catalog of applications from leading publishers and developers
from around the world; a hosted content delivery service through the
deliveryOne(TM) offering; and uiOne(TM) for a more dynamic user experience
through the discovery of advanced mobile content. At the core of the BREW
Locate Signature Solution is QUALCOMM's QPoint(TM) offering, which works in
conjunction with A-GPS-enabled devices, such as those powered by QUALCOMM's
Mobile Station Modem(TM) (MSM(TM)) gpsOne(R) technology. The combination of
QPoint and gpsOne provides a rapid and accurate position determination
solution for operators around the globe.
"QUALCOMM is constantly looking for new ways to make wireless
applications a more functional and interactive part of people's daily
lives. To do this, we continue to enhance the modularity of our flexible
BREW offerings," said Mitch Oliver, vice president, solutions and marketing
for QUALCOMM Internet Services. "There has been a need among wireless
subscribers and operators for location-based services that are easily
accessible on a device. With QUALCOMM's BREW Locate Signature Solution,
operators can quickly deploy and monetize LBS services that provide their
subscribers compelling, location-enabled applications."
"Location-based services have evolved to encompass more than
navigation, with applications that cater to a wide array of wireless
subscribers looking to use their wireless devices to receive personalized
information when and where they want it," said Andrew Graham, CEO for Bones
in Motion. "QUALCOMM's BREW Locate Signature Solution uses the most
advanced technologies available to make location-based services possible on
mass market devices."
"Creating location-based services applications that truly impact end
users' day-to-day lives has long been a goal of Networks in Motion," said
Steve Andler, vice president of marketing for Networks in Motion. "By
creating a way for operators to speed the time to market and improve the
end user's experience in discovering and receiving compelling content,
QUALCOMM has found a way to help drive the development of A-GPS-enabled
handsets, thus driving location services to mass market devices."
"QUALCOMM's standards-based BREW Locate Signature Solution effectively
combines all the components required to deploy location-based services that
truly impact subscribers' user experiences," said Drew Morin, CTO for
TeleCommunication Systems Inc. (TCS) (Nasdaq: TSYS). "TCS' years of proven
experience and leadership in location infrastructure, coupled with the BREW
Locate Signature Solution, provide ideal opportunities for operators to
rapidly benefit from the reliability, security and precision that
location-based services offer to end users."
BREW changes the way people relate to wireless data services. By
enabling discovery and delivery of high-value content, BREW creates
opportunities for the wireless industry to enhance consumers' mobile data
experience. QUALCOMM's comprehensive and targeted BREW Signature Solutions
offer reduced time to market and lower capital investment for companies
providing mobile products and services. Customers can also benefit from
several modular BREW offerings, including uiOne(TM), deliveryOne(TM) and
QPoint(TM), which provide the foundation for customer-differentiated
wireless data capabilities.
QUALCOMM Incorporated (http://www.qualcomm.com) is a leader in developing and
delivering innovative digital wireless communications products and services
based on CDMA and other advanced technologies. Headquartered in San Diego,
Calif., QUALCOMM is included in the S&P 500 Index and is a 2006 FORTUNE
500(R) company traded on The Nasdaq Stock Market(R) under the ticker symbol
QCOM.
Except for the historical information contained herein, this news
release contains forward-looking statements that are subject to risks and
uncertainties, including the Company's ability to successfully design and
have manufactured significant quantities of CDMA components on a timely and
profitable basis, the extent and speed to which CDMA and BREW are deployed,
change in economic conditions of the various markets the Company serves, as
well as the other risks detailed from time to time in the Company's SEC
reports, including the report on Form 10-K for the year ended September 24,
2006, and most recent Form 10-Q.
QUALCOMM, BREW and gpsOne are registered trademarks of QUALCOMM
Incorporated. uiOne, deliveryOne, QPoint, Mobile Station Modem and MSM are
trademarks of QUALCOMM Incorporated. All other trademarks are the property
of their respective owners.
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