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WirelessDevNet.com Press Release
Symbian Sets Standard with Mobile Email Validation Program
London, UK, 7 February 2006 – Symbian Limited today announces the launch of its industry endorsed mobile email validation program. The Symbian Email Validation Program promotes best practice for push email solutions on Symbian OS™, supporting vendors who target the mass market through Symbian OS mobile phones.
The validation program defines industry agreed quality guidelines for push email solutions in the form of a Symbian Recommended Practice against which vendors can validate their solutions. The guidelines cover the whole user experience from installation and device compatibility to minimum service functionality and ease-of-use and have been developed in close collaboration with a broad spectrum of the leading vendors in the market including RIM - BlackBerry Connect®, DataViz on ActiveSync, iAnywhere, Intellisync, Nokia Enterprise Solutions, QuickOffice, Seven and Visto.
Solutions that successfully complete the validation process are accredited with the “Symbian Approved” mark, signifying to phone manufacturers, system integrators and network operators that the solutions offer an industry agreed level of functionality. This benchmark is designed to shorten the time required to roll-out push email services and accelerate the anticipated widespread adoption of push email on Symbian OS phones to enterprises and mobile workers.
Symbian
“The rapid growth of Symbian OS phones combined with the emergence of mobile push email represents a market opportunity for everyone,” said Simon Garth, VP, Marketing, Symbian. “Symbian is working closely with the mobile industry to deliver powerful mobile email solutions to a hitherto largely untapped market. By setting a standard for mobile push email, network operators, phone makers and mobile email solutions providers can roll out mobile email more quickly. Symbian anticipates the population of email enabled phones will rapidly surpass that of email specific handhelds."
According to Datamonitor there are roughly 650 million corporate email inboxes worldwide . Based on the assumption that at least 35-40% of these inboxes could potentially be mobilized, Datamonitor believes the addressable market for enterprise mobile email is around 260 million subscriptions while operators' revenues from enterprise mobile email and PIM alone will surpass $600 million by 2009.
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