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WirelessDevNet.com Press Release
Shuffle Master, Inc. Announces Strategic Alliance with Sona Mobile, Inc.
LAS VEGAS-- Jan. 13, 2006 -- Shuffle Master, Inc. (NASDAQ National Market: SHFL) announced today that it has entered into a strategic alliance with Sona Mobile, Inc. (NASDAQ OTC: BB SNMB) to license, develop, distribute and market "in casino" wireless handheld gaming content and delivery systems to casinos throughout the world. Under the terms of the agreement, Sona will develop a Shuffle Master-branded wireless gaming platform for in-casino use that will feature handheld versions of Shuffle Master's proprietary table game content as well as other popular public-domain casino games.
"We are pleased to be working with Sona Mobile to develop a wireless delivery system for our popular gaming content and believe that wireless gaming will be an important future delivery system in the casino industry," stated Paul C. Meyer, Shuffle Master President and Chief Operating Officer. "Our alliance with Sona demonstrates our commitment to providing our customers with greater flexibility in offering our games to their customers. By offering our content utilizing various delivery systems we can expand the reach of our significant intellectual property portfolio."
"Sona Mobile is pleased to be working with Shuffle Master to bring wireless gaming to the casino industry," stated Shawn Kreloff, Sona Chairman and Entertainment and Gaming Division Managing Director. "With the dramatic proliferation of wireless technology worldwide, mobilized gaming is the logical progression for casinos interested in expanding their gaming offerings, and this agreement will result in an excellent wireless solution for the gaming industry. We look forward to introducing the first phase of our gaming wireless platform and are confident that wireless gaming will be an important means of content delivery in the future."
Shuffle Master, Inc. is a gaming supply company specializing in providing its casino customers Utility Products, including automatic card shufflers, intelligent table systems, and roulette chip sorters, to improve their profitability, productivity and security, and Entertainment Products, including proprietary table games and Table Master(TM) games to expand their gaming entertainment content. The Company is included in the S&P Smallcap 600 Index. Information about the Company and its products can be found on the Internet at www.shufflemaster.com.
Founded in 2000, Sona Mobile Inc. is a leading provider of secure mobile solutions for access to enterprise information and applications. Through its technology, Sona is able to deliver a rich client experience without compromising performance or security. The Sona Wireless Platform (SWP) architecture works across a wide range of mobile devices and operating systems, including Research in Motion's BlackBerry and Microsoft Corp.'s Windows Mobile lines. Additional information can be found at www.sonamobile.com.
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