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WirelessDevNet.com Press Release
BlackBerry to Offer Mac Support
Research In Motion (RIM) (NASDAQ:RIMM)(TSX:RIM) and Information Appliance Associates (IAA) today announced a licensing agreement whereby RIM will offer 'PocketMac® for BlackBerry®' to Mac users, free of charge. PocketMac for BlackBerry is a desktop application that enables Mac users to synchronize data between their BlackBerry devices and Macintosh applications including core OS X version 10.4 "Tiger" applications and Microsoft Entourage.
"The worldwide popularity of Mac OS X is driving the creation of many exciting new products and significant growth in the Apple development community," said Ron Okamoto, Apple's Vice President of Worldwide Developer Relations. "We're thrilled that IAA and RIM have collaborated to better support mobile Mac users with easy-to-use BlackBerry synchronization."
"PocketMac for BlackBerry is easy to install and allows users to synchronize email, contacts, calendar, tasks and notes with popular Mac applications," said Terence Goggin, CTO of Information Appliance Associates. "We are pleased to work with RIM to provide this robust solution to Apple's mobile customers."
"This licensing agreement will help expand the reach of BlackBerry to another important market segment," said Mark Guibert, Vice President, Corporate Marketing at Research In Motion. "There is significant interest in BlackBerry from Mac users and we look forward to delivering PocketMac for BlackBerry to customers around the world."
RIM has licensed the complete version of PocketMac for BlackBerry from IAA and the companies plan ongoing product development collaboration. PocketMac for BlackBerry synchronizes the email, contacts, calendar, tasks and notes of Microsoft Entourage, OS X's Address Book and iCal, Now Contact and Now Up-to-Date, DayLite, and Stickies, among other applications. This easy-to-access solution for Macintosh synchronization is expected to be available as a free download at www.blackberry.com beginning in February.
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