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WirelessDevNet.com Press Release

Clickatell Expands US Presence; Mobile Messaging Leader Increases North American SMS Delivery


Redwood Shores, CA, Tuesday, 25 July, 2006 - Clickatell, Inc. the premier global mobile messaging operator today announced it has increased North American SMS delivery volumes by over 50% from February 2005 through February 2006. The increases occurred across vertical industries as the company entered the US market and began enterprise deployments.

“The increases we are seeing reflect the growing usage trends for mobile messaging in the North American markets,” says Pieter de Villiers, CEO, Clickatell. “What is compelling to us is the growth within the enterprise market for multimodal messaging where we can deliver messages across any channel to any device with accuracy and immediacy.”

Mobile messaging is enabling business communications around the world by allowing them to more effectively reach customers, colleagues and partners than traditional methods. In addition to its facile and efficient SMS services, Clickatell has augmented its offering with an enterprise-grade multimodal global messaging service, (MGMS).

Today Clickatell’s MGMS, a carrier-hardened service that allows for the delivery of messages across multiple channels, including SMS, to ensure accurate delivery of millions of messages to specific audiences is meeting the needs of alert notification, business continuity and collaboration in the enterprise today.

The Clickatell Platform
Clickatell’s enterprise-grade MGMS is built on open architecture and standards allowing today’s devices to connect transparently across multiple channels. In 2001, Clickatell pioneered the first single point of entry for real-time access to global text message delivery. Today, Clickatell’s multimodal messaging gateway connects directly and securely with the infrastructure of carriers world-wide to enable Clickatell to guarantee delivery and receipt of massive quantities of inbound and outbound messages in real-time to any device, i.e. cell phone, smart phone, landline, fax, pager, PC or any IP connected device. Clickatell has the ability to dynamically route messages via multiple networks based on cost, features, destination and gateway load. The company’s advanced platform, routing engine and load management technology allows it to cross more networks than its competitors

About Clickatell, Inc.
Clickatell is the premier global mobile messaging operator with over 6,000 customers across 578 networks spanning 192 countries. As the world’s leading multimodal messaging provider, the company allows any business to connect employees, suppliers and customers anywhere, with any message, across any device. Headquartered in Redwood Shores, California, the company has offices in the United Kingdom and South Africa.

http://www.clickatell.com/central/campaigns/redir.php?cid=1059



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