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WirelessDevNet.com Press Release

VeriSign to Power Text Message Alerts for eBay


EBAY LIVE!, LAS VEGAS, June 14 -- VeriSign, Inc. , the leading provider of intelligent infrastructure services for the Internet and telecommunications networks, today announced that eBay will use its Intelligent Messaging Network to deliver mobile alerts within the United States so users can stay active in auction-style listings when away from their computers.

The VeriSign(R) Intelligent Messaging Network (VIMN) will power short message system (SMS) alerts to mobile devices enabling users to monitor eBay items during crucial end-of-listing periods and receive outbid notifications regardless of location.

eBay users are a diverse and passionate community of individuals and small businesses that trade millions of items each day. Responding quickly to timely information is a crucial component of the marketplace. As people become more mobile, wireless communications provide a way to respond quickly to critical information.

"eBay is committed to providing consumers with tools and services that allow them to succeed in the marketplace. These time-critical mobile alerts can improve response time to listings that are ending soon," said Eric Shoup, group product manager, eBay Wireless. "By using VeriSign's Intelligent Messaging Network to deliver mobile alerts, our customers can enhance their experience by having key bidding information regardless of location and device."

eBay users can register for alerts on the items pages on eBay. The two types of alerts being offered are outbid notifications and end-of-auction alerts. The outbid alerts are interactive and allow users to re-bid directly from mobile handsets. Once a new bid is received and processed by eBay, a confirmation message gets sent to the user confirming they are the current highest bidder. "VeriSign is excited to be enabling eBay to introduce a valuable service that will help create a compelling, loyalty-building experience for its users," said Bill Wolfe, senior vice president, VeriSign Communications Services. "By combining VeriSign's expertise in intelligent infrastructure services with eBay's auction-style listing expertise, we can create a more dynamic marketplace for consumers on the go."

The VeriSign Intelligent Messaging Network helps eBay deliver time- critical, application-specific messages across all major domestic wireless operators in the United States. The network can handle diverse wireless technologies, carrier integration and mobile device complexities to help businesses mobilize communications, collaboration and workflow applications. VeriSign is a leading provider of SMS messages, delivering more than three billion SMS messages each month.

About VeriSign
VeriSign, Inc., operates intelligent infrastructure services that help enable and protect billions of interactions every day across the world's voice and data networks. Additional news and information about the company is available at http://www.verisign.com/.



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