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WirelessDevNet.com Press Release
QUALCOMM's BREW(R) Solution Continues Strong Momentum with Leading CDMA Operators in Latin America
SAN DIEGO, March 6 -- QUALCOMM Incorporated
(Nasdaq: QCOM), a leading developer and innovator of Code Division Multiple
Access (CDMA) and other advanced wireless technologies, today announced a
number of significant milestones highlighting the success of the BREW solution
amongst wireless operators in Latin America. Iusacell in Mexico, Movilnet in
Venezuela and VIVO in Brazil, have all reached significant milestones for
cumulative application downloads since launch. These achievements demonstrate
the impact of QUALCOMM's BREW solution on the wireless data market in Latin
America and globally.
In November 2005, VIVO, a company controlled by Portugal Telecom and
Telefonica Moviles, and the largest operator of mobile telephony in the
Southern Hemisphere, announced that it reached 15 million application
downloads, since deploying its 'Vivo Downloads' service in March of 2003.
Additionally, taking advantage of such popular BREW games as Star Wars Episode
III Revenge of the Sith from THQ Wireless, VIVO launched two new games, as
well as new ring tones and wallpaper inspired by the movie.
In mid 2004, Iusacell in Mexico launched various 3G services and
applications, for both consumers and mobile professionals, including BREW
games such as Ojo Loco and Strip Clue, as well as entertainment applications
such as Iusagol, all developed by ATI Latinoamerica. To date, Iusacell has
achieved more than 2 million BREW application downloads.
Venezuelan operator Movilnet, a Cantv company, launched BREW-powered 3G
services in 2004, allowing the company's wireless subscribers to browse and
download a variety of applications -- such as RingTone JukeBox(TM) from 9
Squared, Inc. and Asphalt: Urban GT(TM) from Gameloft, a leading international
developer and publisher of games for mobile phones -- on their wireless
devices. Since their launch, Movilnet subscribers have downloaded more than
1.5 million BREW applications.
"We are excited to see the booming popularity of BREW with these operators
in Latin America, and find that it is indicative of the success operators are
experiencing around the world with advanced wireless services based on the
BREW solution," said Bob Briggs, vice president of global business relations
and marketing for QUALCOMM Internet Services. "These leading operators have
demonstrated a commitment to offering compelling and innovative wireless data
services to customers throughout Latin America. QUALCOMM is honored to work
with the entire wireless value chain to create new revenue opportunities for
the industry and provide wireless subscribers the world over with an excellent
user experience."
The BREW solution enhances the wireless experience for consumers and
creates new services and revenue streams for the mobile marketplace. BREW
customers can benefit from these offerings which include: uiOne(TM) for rich,
integrated and dynamic user experiences on wireless devices; deliveryOne(TM)
for differentiated and tightly integrated in-network support and delivery of
advanced wireless data content and services; and marketOne(TM) for a
quick-to-market, hosted, scalable content delivery service that includes rich
media titles, flexible management and monetization, content provider
settlement and business intelligence services. QUALCOMM offers this
comprehensive set of BREW offerings to meet the distinct needs of companies
delivering mobile services around the world.
QUALCOMM Incorporated (www.qualcomm.com) is a leader in developing and
delivering innovative digital wireless communications products and services
based on CDMA and other advanced technologies. Headquartered in San Diego,
Calif., QUALCOMM is included in the S&P 500 Index and is a 2006 FORTUNE 500(R)
company traded on The Nasdaq Stock Market(R) under the ticker symbol QCOM.
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