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WirelessDevNet.com Press Release
NeoMedia Executives to Address Mobile Marketing at Top European Conferences
FORT MYERS, Fla., March 8, 2006 – Top executives from European mobile marketing companies owned by NeoMedia Technologies, Inc. (OTCBB: NEOM), an innovator in wireless services and patented technologies that provide automatic links to content on the Mobile Internet, are scheduled to speak at major business and technology conferences in Europe this month.
Gavitec AG-Mobile Digit CEO Andreas Weyer will speak at CeBIT in Hannover, Germany, addressing “Trends in Mobile Business: Mobile Marketing and Mobile Payment” on March 10 at 1 p.m. and March 13 at 11:30 a.m., as well as participating in roundtable discussions that follow each presentation.
Sponge Ltd. CEO Alex Meisl will discuss case histories at the Direct Marketing Association’s Interactive Mobile Marketing Workshop (http://www.dma.org.uk/content/Evt-Article.asp?id=2584) at the Business Design Centre in London on March 21.
12snap CEO Dr. Michael Birkel, and Mr. Meisl, will speak at Mobile Advertising, Marketing & Sponsorship Conference (http://shop.telecoms.com/marlin) at the Krasnapolsky Hotel in Amsterdam. On March 22, Mr. Meisl will take part in a 2:30 p.m. panel discussion, “What are the Keys to Successful Mobile Marketing?” and make a 3:15 p.m. presentation, “Understanding Highly Effective Integrated Mobile Marketing Campaigns. On March 23, Dr. Birkel will make a 9 a.m.
NeoMedia acquired all three companies in February. Gavitec (www.gavitec.com), based in Würselen, Germany, designs and manufactures easy-to-use code readers for mobile marketing, mobile ticketing and mobile couponing. Sponge (www.SpongeGroup.com), based in London, is recognized as one of Europe’s top independent developers of mobile applications and content. 12snap (www.12snap.com), headquartered in Munich, is the only mobile marketing company ever to win “Lions” – the Oscars of the advertising industry – at the Cannes International Advertising Festival.
About NeoMedia Technologies, Inc.
NeoMedia Technologies, Inc. (www.neom.com), is a developer and international marketer of software and patented technologies, including the PaperClick (www.PaperClick.com) platform, PaperClick for Camera Phones™ and the PaperClick Mobile GoWindow™ and CodeWindow™, which provide One Click to Content™ connectivity for products, print and physical objects to link directly to specific desired content on the Mobile Internet. Its recent acquisitions include 12snap AG, Gavitec AG - mobile digit, Sponge Ltd., and Mobot®, Inc. (www.Mobot.com), of Lexington, Mass., a pioneer in mobile visual recognition technology. NeoMedia also offers a variety of mobile enterprise solutions, including expertise in homeland security and e-authentication applications
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