|
Newsletters
|
|
|
|
|
|
WirelessDevNet.com Press Release
QUALCOMM Brings Custom User-Interface Capabilities to U.S. Cellular's Easyedge(SM)
SAN DIEGO, May 25 -- QUALCOMM Incorporated
(Nasdaq: QCOM), a leading developer and innovator of Code Division Multiple
Access (CDMA) and other advanced wireless technologies, today announced an
agreement with U.S. Cellular for customized user interface (UI) support based
on QUALCOMM's uiOne(TM) solution. Deploying uiOne signals the next stage in
the evolution of U.S. Cellular's easyedge wireless data service, powered by
QUALCOMM's BREW(R) solution.
The uiOne solution will allow U.S. Cellular to develop and deploy
customized phone UIs, helping the operator easily and effectively promote
applications to target groups of subscribers. The uiOne offering consists of
an open and flexible combination of technologies and services that provide
rich, integrated and dynamic user experiences on wireless devices.
"U.S. Cellular has been a model for success with the way it has deployed
and marketed its easyedge wireless data service," said Bob Briggs, senior vice
president and general manager for QUALCOMM Internet Services. "The decision
to deploy the uiOne offering, in addition to its existing BREW service,
demonstrates U.S. Cellular's focus on meeting the distinct, individual needs
of its customers."
"U.S. Cellular is committed to finding innovative ways to drive customer
satisfaction," said Alan D. Ferber, vice president of marketing and sales
operations at U.S. Cellular. "The decision to work with QUALCOMM on deploying
uiOne was made with our customers' needs in mind and will truly improve their
wireless experience."
The BREW solution drives the discovery and delivery of wireless data
services. BREW customers can benefit from several offerings, including: uiOne
for rich, integrated and dynamic user experiences with fast access to high
revenue services on wireless devices; deliveryOne(TM) for differentiated and
tightly integrated, operator-managed support and delivery of advanced wireless
data content and services; and marketOne(TM) for a quick-to-market, hosted,
scalable content delivery service that includes media titles, flexible
management and monetization, content provider settlement and business
intelligence services. QUALCOMM offers this comprehensive set of BREW
offerings to meet the distinct needs of companies delivering mobile products
and services around the world.
As of Sept. 30, U.S. Cellular, the nation's sixth-largest wireless service
carrier, provided wireless service to 5.3 million customers in 25 states. The
Chicago-based company operates on a customer satisfaction strategy, meeting
customer needs by providing a comprehensive range of wireless products and
services, superior customer support and a high-quality network.
QUALCOMM Incorporated (www.qualcomm.com) is a leader in developing and
delivering innovative digital wireless communications products and services
based on CDMA and other advanced technologies. Headquartered in San Diego,
Calif., QUALCOMM is included in the S&P 500 Index and is a 2006 FORTUNE 500(R)
company traded on The Nasdaq Stock Market(R) under the ticker symbol QCOM
|
|
|
