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WirelessDevNet.com Press Release
Amp'd Mobile Gears Up More Content as Exclusive U.S. Wireless Service Provider for MotoGP
Amp'd Mobile Gears Up More Content as Exclusive U.S. Wireless Service Provider for MotoGP
LOS ANGELES-- May 30, 2006--
As the "Official U.S. Wireless Sponsor of the USGP" Amp'd Will Air the First Live Mobile-Cast of the 2006 Red Bull US Grand Prix at Laguna Seca on July 23rd
Amp'd Mobile, the first fully integrated mobile entertainment company, today announced it has joined with MotoGP as the official wireless service for the MotoGP Racing Series in the U.S. Dedicated to bringing the freshest, hottest and most exclusive entertainment to 18-to-35 year olds, Amp'd will broadcast MotoGP events that feature the cream of the crop in Grand Prix motorcycle racing, directly to the handsets of Amp'd Mobile members. Amp'd will be the first mobile carrier to give subscribers the ability to watch events from all around the globe including Europe, China, Australia and the U.S.
As the official U.S. wireless provider of MotoGP, Amp'd will exclusively offer MotoGP programming in the mobile space. Amp'd will create a MotoGP channel as part of Amp'd Sports to deliver near-live broadcasts of the events as well as exclusive behind-the-scenes content from MotoGP top U.S. riders like Nicky Hayden. The MotoGP channel will offer the following:
Live and near live video
Video highlights post race
Pre-race coverage from race host city
Exclusive MotoGP content: ringtones and wallpapers
As part of the partnership, Amp'd will mobile cast live video exclusively from the Red Bull US Grand Prix in Laguna Seca on July 23, 2006. Elements of Amp'd wireless services will be incorporated into the US Grand Prix providing an on-site interactive experience for MotoGP fans.
"MotoGP represents the first video mobile cast of overseas programming to a US carrier," said Seth Cummings, senior vice president, wireless content & Internet services for Amp'd Mobile. "We look forward to exclusively deploying a full suite of MotoGP race video, highlights, wallpapers, ringtones, games and more. Additionally, our production teams are gearing up to produce live start-to-end coverage of the Laguna Seca Red Bull Grand Prix this July."
About Amp'd Mobile
Amp'd Mobile is the first integrated mobile entertainment company for youth, young professionals and early adopters. By leveraging the power of broadband wireless (EVDO), Amp'd will offer traditional services such as voice and text within a completely fresh user interface designed specifically for the "mobile graduate" and third-generation (3G) technology. With a myriad of customizable options to meet each person's individual needs, Amp'd will bring a more relevant, personal experience to the wireless lifestyle with unique music, video, community, entertainment, sports and gaming offerings divided into various channels for quick and easy access. Launching nationwide at the end of the year, more information can be found at www.ampdmobile.com.
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