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WirelessDevNet.com Press Release
PacketVideo and QUALCOMM Show MediaFLO Device at NAB
LAS VEGAS, NV - PacketVideo, a global provider of multimedia
software for the world's leading mobile entertainment services, worked jointly
with QUALCOMM to develop a PacketVideo-powered, proof-of-concept demonstration
of live streaming TV using MediaFLO(TM) mobile TV technology on a third-party
application processor. The result is being shown here this week at the 2007
National Association of Broadcasters Show.
PacketVideo's legacy is rooted in mobile video and extends to mobile
broadcast solutions.
The MediaFLO demonstration is on a Linux-based, non-cellular reference
device designed by PacketVideo and features PacketVideo's multimedia player,
optimized decoder and program guide application.
"This proof-of-concept demonstration illustrates the flexibility of the
MediaFLO System for integration with third-party device platforms and
applications," said Mike Coad, vice president of partner relations for
QUALCOMM MediaFLO Technologies. "We are continually looking at ways to expand
the reach and capabilities of the MediaFLO System to bring a quality mobile
video experience to end-users around the world."
"It's important for the broadcast world to see that MediaFLO technology
is an evolving, open platform that can be ported to other device platforms to
support a variety of applications," said James C. Brailean, president and
chief executive officer of PacketVideo. "We're optimistic about the momentum
behind the MediaFLO standard because it offers more platform options to our
mobile operator customers."
PacketVideo's demonstration device uses the FLO(TM) air interface
(TIA-1099), a globally recognized, open mobile TV standard. It's the first
demonstration of its kind to use QUALCOMM FLO chipsets and a third-party
application processor.
About PacketVideo: For nearly a decade, PacketVideo, a subsidiary of
NextWave Wireless Inc. (NASDAQ:WAVE), has been the software innovator helping
mobile carriers and mobile device manufacturers bring dazzling - and
profitable - new multimedia features and services to their end-users. With
more than 250 design wins and 100 million+ PacketVideo-powered units deployed
around the world, PacketVideo has the deepest, broadest and most respected
multimedia software expertise in the industry. Founded in 1998, PacketVideo is
headquartered in San Diego, California, with regional offices in the U.S.,
Japan, Europe and India.
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