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WirelessDevNet.com Press Release

Analysys Names Bubble Motion's 'Voice SMS' As One of World's Top Ten Non-Voice Services


San Mateo, CA, 24 April 2007: Analysys, the global advisers on telecoms, IT and media have named Bubble Motion's 'Voice SMS' service at Vodafone Egypt as one of the world's top ten non-voice services for mobile operators.

Detailed in a forthcoming report 'The World's Top Ten Non-voice Services for Mobile Operators', Analysys gives an insight into the best ways for operators to increase revenues. As operators around the world are searching for new ways to offset the decline in voice ARPU, BubbleTALK 'Voice SMS' has emerged as one of the easiest and most successful ways to do so.

The 'Voice SMS' service at Vodafone Egypt, launched under the name MiniCall, has been an instant hit with subscribers. The service allows Vodafone Egypt subscribers to send short voice messages to friends and colleagues in a similar way that they would do with text-based messages.

Sunil Coushik, Co-Founder and President, Bubble Motion commented: "It is gratifying that BubbleTALK has started to receive so much attention recently on the back of a number of very successful implementations globally. Operators and industry observers are starting to realise that BubbleTALK 'Voice SMS' is one of the easiest and risk-free ways to increase revenues and ARPU."

Bubble Motion typically implements its 'Voice SMS' solution within just three weeks and projects revenue of between $15-45 million per month within three months, making 'Voice SMS' a new core service alongside voice and SMS. This is the second consecutive year that BubbleTALK has been honored. Past recognition includes the Best Consumer Application Award in 2006 in the Mobile Messaging Awards.

For more information please visit www.bubblemotion.com



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