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WirelessDevNet.com Press Release
Mobile Zone at IBC2007 Attracts Industry Leaders
Leading IT, Telecom and Broadcast companies have signed-up to enter the expanded Mobile Zone at IBC2007 as the European market for the delivery of broadcast content to mobile devices begins to take off. Snell & Wilcox, Samsung and Qualcomm are amongst the industry giants that have already signed-up for the Mobile Zone and National Grid Wireless, one of the UK's leading providers of broadcast transmission infrastructure, has been announced today as Platinum Sponsor for the Zone.
The Mobile Zone at IBC2007 has been designed as a visitor attraction and will bring together many of the organisations and technologies that are emerging as major forces in Mobile TV. It will therefore provide a unique opportunity for application developers, content providers and technology companies to showcase their capabilities at the heart of the broadcast industry's leading international conference and exhibition.
The Mobile Zone at IBC2007 will be accompanied by a series of Business Briefings to which attendance is free. These briefings will examine some of the issues and opportunities arising from this revolution in broadcast content delivery in further detail and are intended to reinforce and complement the established peer reviewed, paid-delegate IBC Conference.
Commenting on the development of The Mobile Zone at IBC2007, Mike Crimp, Marketing Director, IBC commented: "We are delighted with the success the Mobile Zone has achieved in its first two years and excited by the pace of innovation in both technology and content. The proliferation of mobile devices and their increasing use as a tool for the delivery of broadcast content will be a major force in the development of the industry of the coming years and it is natural for IBC, the world's leading broadcast event to be taking a lead in setting the agenda"
"We're pleased to be renewing our sponsorship of the Mobile Zone in 2007," said Mark Watkins, Director, Mobile Media at National Grid Wireless. "The Zone perfectly showcases the variety of technologies, equipment and services that will help deliver Mobile TV services.
Importantly, this sponsorship enables National Grid Wireless to showcase why it is at the heart of this exciting and new market."
Alan Norman, Managing Director of IT Europa, which is working with IBC in developing and marketing the Mobile Zone, added: "As IT, Telecoms and Broadcast technologies continue to converge; the delivery of compelling content to mobile devices represents a major growth opportunity for vendors, content creators and service providers."
The Mobile Zone at IBC2007 is being jointly developed and marketed by IBC, IT Europa and BPL. The IBC2007 exhibition takes place from 7th - 11th September 2007 at the RAI, Amsterdam.
About IBC
Established in 1967, IBC has evolved from its roots in terrestrial broadcasting to become the leading event for professionals involved in the creation, management and delivery of entertainment, sports and news content worldwide. The exhibition attracts over 1,000 exhibitors including the major technology suppliers. IBC also attracts over 45,000 attendees from more than 120 countries who visit each year to see the state-of-the-art developments in the electronic media world. The Internationally-renowned IBC conference debates all the cutting edge creative, management and technical issues.
For full details, demographics and news visit www.ibc.org
About IT Europa and BPL
IT Europa is the leading provider of strategic business intelligence, news and analysis on the European IT marketplace and the primary channels that serve it. It publishes European channel publications such as 8020 Europa, Channel Business Solutions and the IT Europa Newsletter.
IT Europa also markets a range of database reports and organises European conferences and events for the IT and Telecoms sectors.
IT Europa's sister organisation, BPL, publishes a range of both end-user and channel publications for the IT, Telecoms and Broadcast sectors. It also organises a number of conferences, seminars, industry awards and other events. Its main titles include, Comms Dealer, Retail Technology, IBE (International Broadcast Engineer) and C2M (Content to Mobile) which is a joint venture with IT Europa. IBE and C2M are media partners of the Mobile Zone. For further information on IT Europa and BPL visit:
www.iteuropa.com or www.bpl-business.com
About National Grid Wireless
National Grid Wireless is the leading independent provider of infrastructure to the mobile telecommunications operators in the UK. In addition it is one of two UK providers of terrestrial infrastructure for the transmission of analogue and digital television and radio broadcasts in the UK and as such achieves a 98% population coverage. In addition to the traditional analogue services, National Grid Wireless has a strong position in the growing digital television market, owning two of the six digital terrestrial television licences and providing infrastructure services to all the Freeview channels and the BBC and BSkyB.
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