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WirelessDevNet.com Press Release
BPlay Announces Partnership to Bring Top Glu Games to BlackBerry Market
Chicago, at NxtComm - June 19, 2007- BPlay, the one-stop entertainment solution for BlackBerry users and Glu Mobile Inc. (Nasdaq: GLUU), a leading global publisher of mobile games, today announced a partnership to bring top gaming titles to BlackBerry handsets worldwide.
Through the agreement, BPlay will distribute some of Glu's leading games to BlackBerry devices including MONOPOLY, TRANSFORMERST, Deer Hunter® 2 Mobile, Centipede®, HOYLE® 4-in-1 Rummy Pro, and Diner Dash®. Glu titles have begun to launch on BlackBerry devices and will continue to roll out in coming weeks and months
"We are proud to be able to distribute Glu's award-winning catalog of games to carriers and consumers in more than 30 countries," said BPlay VP Nicholas Reichenbach. "This partnership enables us to continue to offer consumers world class entertainment on their BlackBerry devices."
"We're pleased to work with BPlay to offer Glu games to BlackBerry users worldwide," said Jill Braff, General Manager of the Americas, Glu. "It is our goal to be the leading developer and publisher of mobile games worldwide, and our partnership with BPlay supports our broad deployment strategy and adds to our global distribution to more than a thousand handsets worldwide."
As the BlackBerry grows as one of the top gaming handsets, BPlay has been at the forefront of the BlackBerry entertainment market, offering the best games, ringtones, themes, and lifestyle applications. Glu's titles join BPlay's growing roster of premium content from mobile publishers.
About BPlay
With well over 80 percent of the global BlackBerry market, BPlay is a leading developer and publisher of mobile entertainment. Its entertainment portal offers a robust suite of content that includes games, music, graphics, themes and lifestyle applications, tailored expressly for the BlackBerry audience. The company offers a whitelabel solution for carriers to direct customers to a branded Web store front and an on-deck icon for easy downloading of content. BPlay is a division of Magmic Games, the world's largest developer and publisher of games for the growing BlackBerry market. For more information on BPlay visit www.bplay.com.
About Glu Mobile
Glu (Nasdaq: GLUU) is a leading global publisher of mobile games. Its portfolio of top-rated games includes original titles Super K.O. Boxing!, Stranded and Brain Genius, and titles based on major brands from Atari, Harrah's, Hasbro, Microsoft, PlayFirst, PopCap Games, SEGA and Sony. Founded in 2001, Glu is based in San Mateo, California and has offices in London, Hong Kong, France, Germany and Brazil. Consumers can find high quality, fresh entertainment created exclusively for their mobile phones wherever they see the 'g' character logo or at www.glu.com.
Cautions Regarding Forward-Looking Statements
This news release contains forward-looking statements, including statements related to the anticipated launch schedule and scope of Glu's mobile games on Blackberrys. These forward-looking statements are subject to material risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Investors should consider important risk factors, which include the risks detailed under the caption "Risk Factors" in Glu's most recent report on Form 10-Q filed with the Securities and Exchange Commission and the final prospectus for Glu's initial public offering filed with the Securities and Exchange Commission under Rule 424(b)(4) (Registration No. 333-139493). Glu is under no obligation, and expressly disclaims any obligation, to update or alter its forward-looking statements whether as a result of new information, future events or otherwise.
GLU MOBILE, GLU, SUPER K.O. BOXING!, STRANDED, BRAIN GENIUS and the 'g' character logo are trademarks of Glu Mobile. All other trademarks are the property of their respective owners.
CONTACTS:
Debra Benson / Megan Kellett
mPRm Public Relations for BPlay
323-933-3399
dbenson@mprm.com / mkellett@mprm.com
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