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WirelessDevNet.com Press Release
Sybase 365 Partnership With Global Message Services Extends Reach into the CIS
LONDON – June 19, 2007 – Sybase 365™, a subsidiary of Sybase, Inc. (NYSE: SY), the global leader in the delivery and settlement of messaging interoperability as well as the management and distribution of mobile content, today announced its agreement with Global Message Services, the leading provider of Short Message Services (SMS) and Multimedia Message Services (MMS) across the Commonwealth of Independent States (CIS), to provide International SMS to mobile subscribers.
The agreement allows Sybase 365 to expand into this growing region and offer International SMS services to more than 100 million subscribers across the eleven countries that form the CIS. The hubbing agreement immediately enables Ukrainian operators including Kyivstar, UMC, Beeline, PEOPLEnet, Intertelecom and Velton.Telecom to connect their subscribers to the wider international mobile community.
Sybase 365 is a logical fit for Global Message Services due to its extensive global reach and connectivity across Europe, the Americas, Asia-Pacific and Africa. Global Message Services brings a local point of presence with national language and support facilities. This relationship will greatly benefit the numerous expatriate communities, who will now be able to communicate more cost-effectively with colleagues, friends and families, via SMS.
“We are very pleased to be working with Sybase 365 to offer global SMS service capabilities to all of our operator customers,” said Yuri Makarenko, director, Global Message Services. “Sybase 365 solves the complexities of interoperability by providing a single contact point for messaging connectivity.”
Subscribers of the mobile operators served by this agreement will be able to send and receive text messages from most parts of the world. This opens a strong SMS revenue stream for CIS-based operators and expands SMS services available to their subscribers.
“This partnership enhances the GSM Association initiative for cooperation between hub providers and further strengthens Sybase 365's global reach,” said Howard Stevens, vice president of Sybase 365, EMEA. “We reach more than 700 mobile operators around the world and facilitate nearly 300 two-way direct SMS connections via our operator grade network. Global Message Services further enhances Sybase 365’s extensive reach by offering local resources, local connectivity and local knowledge in this vital expanding market.”
About Global Message Services
Global Message Services is a trademark of LLC Global Message Services Ukraine, which is the leading provider of SMS/MMS transit services in the CIS region. Since 2006 Global Message Services has been an associate member of the GSM Association. The company ensures SMS/MMS exchange between mobile operators in the CIS region and the rest of the world regardless of the technology used (CDMA, GSM, iDEN, TDMA, DAMPS, AMPS). In addition the company offers services of content, mobile marketing campaigns and other innovative telecommunication services.
About Sybase 365
Sybase 365 is a new subsidiary of Sybase, Inc., following the acquisition of Mobile 365. Sybase 365 leads the world in the global delivery and settlement of mobile messaging interoperability, and the management and distribution of mobile content. Delivering six billion messages per month, Sybase 365 reaches more than 700 mobile operators around the world. For more information, visit: www.sybase.com/365/.
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Sybase and Sybase 365 are trademarks of Sybase, Inc. All other company and product names mentioned may be trademarks of the respective companies with which they are associated.
Special Note: Statements concerning Sybase 365’s future prospects, products and business relationships are forward-looking statements that involve a number of uncertainties and risks and cannot be guaranteed. Factors that could ultimately affect such statements are detailed from time to time in the Sybase, Inc. consolidated Securities and
Exchange Commission filings, including but not limited to its annual report on Form 10-K and its quarterly reports on Form 10-Q (copies of which can be viewed on the Company's web site).
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