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WirelessDevNet.com Press Release
End2End appoints Charles Damen as Vice President of Business Development
(November 06, 2007) End2End, Europe's leading enabler of consumer mobile
data applications utilising a managed services environment, today
announced the appointment of Charles Damen as Vice President of Business
Development for its VAS Business unit. Charles will be leading a
dedicated Business intelligence and Portal Management team in the
expansion of End2End's full service capabilities to help operators
increase content revenues.
Capitalising on End2End's data analytics and reporting tools this
value-added offering provides detailed measurements and customer insight
of the browsing and purchasing behaviour of mobile consumers to improve
the performance of the mobile portal for its customers.
Charles brings to his new appointment more than 10 years of mobile
industry experience with leading companies including Sybase 365,
Oberthur, De La Rue and Philips Electronics. Charles made his mark on
the mobile industry when he co-founded Mobileway, which became Sybase
365, where Charles headed up Business Development and Strategy for EMEA
prior to joining End2End.
Bernadette Lyons, Managing Director of End2End VAS said: "As mobile
content markets mature, customer segmentation and business intelligence
become increasingly important to boost operator content revenues.
Charles' track record in working with major mobile operators and content
providers adds significant value to End2End's content marketing
services."
Charles Damen added: "As the leading enabler of consumer mobile data
applications, End2End has the track record, expertise and tools in place
that will boost content usage and revenues for our customers. I am
pleased to be joining End2End's leadership team and look forward to
using my insight and experience to create significant incremental
business for our customers"
For further information, please contact:
Lauren McGregor, Sonus PR for End2End
Tel: +44 (0)20 7851 4890
Email: lauren.mcgregor@sonuspr.com
About End2End
End2End enables operators to dramatically increase revenues by reducing
the complexity of creating sophisticated mobile games offerings or other
mobile content delivery services. End2End's outsourced solutions enables
operators to create more in-depth and loyal relationships with their
most profitable customers.
As the industry leader End2End was the first company to offer managed
services for mobile data and the first to offer a full mobile gaming
platform. End2End has the largest international network of connected
gaming providers and enables the largest number of subscribers to access
connected games.
End2End is the provider of choice for Vodafone UK's Live! Games portal
and has been since 2001 and also provides solutions for Nokia,
Microsoft, Motorola, Orange, 3, T-Mobile and O2, while its content
partners include EA Games, GLU, Digital Chocolate, Gameloft and PlayerX.
End2End is an independently operating company within the MACH Group.
MACH is the leading data clearing and financial settlement company for
roaming.
For more information about End2End, please visit www.end2endmobile.com
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