|
Newsletters
|
|
|
|
|
|
WirelessDevNet.com Press Release
NSN presents Mobile TV and IPTV at IBC 2007 in Amsterdam
Amsterdam, The Netherlands / Espoo, Finland - September 7, 2007
TV on the go and at home - Nokia Siemens Networks presents Mobile TV
and IPTV at IBC 2007 in Amsterdam
Hall 12, booth 12P.151.
Starting September 7, 2007, Nokia Siemens Networks will present the
future of television at IBC in Amsterdam and provide a live DVB-H
broadcast signal on channel 23 with full coverage of the exhibition
area. Visitors will be shown the latest version of the company’s Mobile
TV broadcasting solution, which now offers transmission via DVB-H of
even more TV channels combined with enhanced video quality, while at the
same time reducing operational costs.
Nokia Siemens Networks’ IPTV solution enables service providers to offer
attractive new services to their subscribers. These services include
voting and betting applications, Internet chats via a TV screen, as well
as easy content access and sharing on household TV sets.
Visitors will also experience the company’s Mobile TV and IPTV-related
services, which include consulting, system integration in networks,
network implementation and optimization, and managed services.
Nokia Siemens Networks will also show that it is well positioned to
deliver Converged TV, a combination of Mobile TV and IPTV that lets
users enjoy the same applications with the same look-and-feel both on
their mobile phones and their TVs at home. Mobile TV and IPTV provide
network operators with new income streams as a way of compensating for
falling revenues in their mobile and fixed network telephony business.
At IBC 2007, Nokia Siemens Networks will show its full range of
attractive new media services and the cutting-edge technology that
enables them.
Mobile TV broadcasting over DVB-H
Mobile TV broadcasting allows network operators to offer subscribers a
great variety of attractive services on their mobile devices – watching
their favorite TV programs, for example, or participating in interactive
shows with voting. The Digital Video Broadcast-Handheld (DVB-H) standard
provides a superior user experience in the mobile environment, with
excellent picture quality and reduced battery consumption.
At IBC 2007, Nokia Siemens Networks will introduce the new version of
its Mobile TV broadcasting solution. This new version supports the
leading industry standard Open Mobile Alliance Mobile Broadcast Services
Enabler Suite (OMA BCAST) and offers network operators lucrative new
features such as the transmission of a higher number of TV channels,
even better video quality and an optimized network management solution.
The new statistical multiplexing technology makes it possible to
transmit a significantly higher number of TV channels (20 - 30 %) over
DVB-H, while at the same time improving the video quality as compared to
the traditional constant bit rate (CBR) encoding method. kia Siemens
Networks’ new smart cross-industry management solution (SCRIMS)
centralizes monitoring and control of all network elements in one
system and thus significantly reduces operational costs.
Visitors to IBC can enjoy a large number of TV channels – including BBC,
CNN, Euronews, Eurosport, Deutsche Welle and IBC Channel – on their
mobile device while walking around the trade show. In addition, they can
also use an interactive channel with jukebox voting and purchasing
options. Transmitted on channel 23, the DVB-H live broadcast signal for
this extensive Mobile TV offering will feature full coverage of the
entire exhibition area. It will be provided by Nokia Siemens Networks in
cooperation with the organizer IBC and transmission infrastructure
provider National Grid Wireless. The broadcast signal supports the
standards of the Digital Video Broadcasting (DVB) Project and Open
Mobile Alliance (OMA), the two most important standardization bodies
for Mobile TV broadcasting.
Mobile TV by Nokia Siemens Networks is an end-to-end offering for Mobile
TV broadcasting. Mobile TV success is inextricably connected with the
ability to plan, manage and execute end-to-end solution and value
chains. The related services include consulting to shape the operator’s
Mobile TV roadmap, turnkey project management, network design and
delivery, project implementation, network integration and care,
customization and support solutions, DVB-H coverage measurement and
managed services. In this way the company can identify and implement
Mobile TV with the greatest profit potential. Alternatively a hosted
solution can be used to ensure a quick launch and "care-free" service
package.
DVB-H devices from Nokia and other leading vendors complement this
unique offering.
Mobile TV unicast streaming
Mobile TV unicast is a method of streaming a video service to deliver
content to individuals. Unicast enables personalized TV channels. In
combination with broadcasting technology it ensures optimum support of
Mobile TV.
Nokia Siemens Networks’ unicast streaming solution offers excellent user
experience by providing live TV channels with electronic program guide
(EPG) information, video-on-demand (VoD) with preview and information
via a news ticker. In addition, the solution provides splash advertising
and a remote program recording function, which lets users record their
favorite shows to their set-top box at home via their mobile phones.
The unicast streaming solution of Nokia Siemens Networks supports the
Nokia Video Center Client and other clients based on Adobe’s Flash Lite
2 technology.
IPTV
At IBC 2007, Nokia Siemens Networks will present the latest version of
its pre-integrated, end-to-end solution for IPTV – television via an IP-
based broadband connection. It guarantees seamless interoperability and
reduced deployment cost, time and risk while giving operators the
flexibility to choose the components that best fit their needs. Users
can easily enjoy the enhanced features of this proven solution, as it
enables transactions at the push of a button and offers simple-to-use
visual program and video guides linked to electronic TV magazines.
Nokia Siemens Networks will also present attractive new concepts for the
interactive arena such as voting and betting applications as well as
access to the Internet via the TV remote control. In addition,
innovative community services will be presented that enable users to
navigate or chat in the Internet via their TV screens at home. This
broad offering of cutting-edge IPTV features increases users’
flexibility, while at the same time enabling service providers to meet
their customers’ expectations and earn new revenues. According to
Infonetics Research, adoption of new IPTV services will continue to
drive up IPTV ARPU, reaching a mean value of $50/month by 2010.
As an addition to Nokia Siemens Networks’ IPTV solution, Intel and Nokia
Siemens Networks will demonstrate new Digital Home Networking features
that enable simplified content access. The use of UPnP (Universal Plug
and Play) and DLNA (Digital Living Network Alliance) standards for Home
Networking will enable users to access their PC content, such as
pictures and videos, via the set-top box and share this content on the
TV screen. Some of these additional easy-to-use features of the IPTV
solution are enabled by the Intel® Viiv™ Processor Technology, Intel's
premier brand for consumer PCs designed for digital entertainment.
Nokia Siemens Networks will also perform a live demonstration of its
customer KPN’s IPTV solution, which is successfully running in the Dutch
carrier’s network and is based on Nokia Siemens Networks’ turnkey IPTV
platform.
Converged TV combining Mobile TV and IPTV
Nokia Siemens Networks will also demonstrate that it is well positioned
to deliver Converged TV, a combination of Mobile TV and IPTV that lets
users enjoy the same applications with the same look-and-feel both on
their mobile phones and at home on their TV screens. The personalized
service of live voting for music clips in combination with purchasing
merchandise, for instance, is available via Mobile TV and IPTV. In
addition, users of Mobile TV DVB-H devices can upload their favorite
pictures to Flickr.com and view them at home on their TV screens.
About Nokia Siemens Networks
Nokia Siemens Networks is a leading global enabler of communications
services. The company provides a complete, well-balanced product
portfolio of mobile and fixed network infrastructure solutions and
addresses the growing demand for services with 20,000 service
professionals worldwide. Nokia Siemens Networks is one of the largest
telecommunications infrastructure companies with operations in 150
countries. The company is headquartered in Espoo, Finland.
|
|
|
