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WirelessDevNet.com Press Release
Handango and Best Buy Forge Deal to Bring Smartphone Apps to Retail Stores Across the Country
Las Colinas, TX - Handango Inc. (Handango), the
leading retailer of smartphone apps globally and Best Buy today
announced a first of its kind deal to bring smartphone apps to Best
Buy's retail stores nationwide. Through the partnership, Handango will
offer Best Buy Mobile customers a content catalogue of top-quality
apps ranging from business and productivity to entertainment and games
for Windows Mobile, Blackberry, Palm, and Symbian S60 smartphones. The
apps now can be purchased for specific devices at the point of sale
using Best Buy's in-store digital Mobile Genie system. Additionally,
Handango's In-HandT client, custom branded for Best Buy, will be
downloaded directly onto each device so customers can continue to
purchase apps with Handango and Best Buy even after they leave the
store.
"Handango's deal with Best Buy is groundbreaking for the smartphone
apps marketplace marking the first time these apps will be made
available for purchase right at the point-of-sale across Best Buy
stores," states Bill Stone, CEO Handango. "Customers will now be able
to purchase top titles a la carte with simple pricing, have them
downloaded and installed by Best Buy Mobile's expert staff making it
easier than ever to personalize their devices."
Handango's content catalogue will be updated regularly offering Best
Buy Mobile's customers a continuous array of new and exciting games
and applications for their smartphones.
"With the onrush of exciting new smartphones hitting the marketplace,
Best Buy couldn't have chosen a better partner than Handango to
provide the most expansive choice of top applications so our customers
can walk out the door with these devices working and personalized for
their lifestyle," states Scott Moore, VP Marketing Best Buy Mobile,
Best Buy.
In addition, select Best Buy outlets will be offering their customers a
selection of Mobile App Packs featuring three favorite game titles for
Windows Mobile, Blackberry and Palm devices. Games will be pre-loaded
onto Micro SD cards creating a unique plug-and-play experience for
customers thus eliminating the need for over-the-air or desktop
downloads that require sync cables.
About Handango
Handango is the leading provider of smartphone applications globally
for the BlackBerry®, Palm®, Windows Mobile®, Symbian OS®, and
AndroidTM platforms. Leveraging its 140,000+ apps, network of 23,000+
content partners, and vast distribution network, Handango delivers
top-selling mobile applications including games, business and
entertainment apps and productivity tools to millions of consumers.
Applications can be downloaded via www.handango.com, partner Web
sites, SD cards and Handango's proprietary on-device catalog,
Handango® InHandT, the industry's leading content delivery platform
that allows consumers to purchase mobile apps directly from their
smartphone and download them over the air. Handango's unparalleled
content expertise has attracted numerous mobile industry partners
including Microsoft, AT&T, Verizon Wireless, T-Mobile, Alltel, Nokia,
Research In Motion, Sony Ericsson, Samsung, AOL and The Carphone
Warehouse. For more information, visit http://corp.handango.com
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