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WirelessDevNet.com Press Release
TomTom and Vodafone Germany Sign Agreement to Bring Traffic Information
Munich, Germany - TomTom, the world's largest
navigation solutions provider, today announces that it will be
exclusively working with Vodafone Germany to bring TomTom High Definition
(HD) Traffic to Germany. HD Traffic is TomTom's new, unique traffic
information system that delivers up to date, accurate and superior travel
time information. The service is expected to be launched in Germany in
the second half of 2008.
To provide superior, accurate, real time traffic information for all
major roads in Germany, TomTom will combine multiple sources. TomTom's
in-house patented technology uses anonymously aggregated data from the
Vodafone Germany network on the speed and direction that mobile phones
are travelling in cars. This data is combined with existing German
traffic information sources to deliver the best traffic information
service available on the market: TomTom HD Traffic. TomTom HD Traffic
is already live in The Netherlands.
With TomTom HD Traffic, customers will get the most accurate arrival
times available, times that are constantly updated to reflect the current
traffic situation. And thanks to the extensive coverage by TomTom HD
Traffic of roads in Germany, customers will always be able to make the
right decision when it comes to selecting an alternative route.
Customers will get the peace of mind that comes with having the most
comprehensive traffic information at their fingertips - both before
starting their journey and while driving.
"Our goal is to provide the best and most reliable navigation solutions
for car drivers. This requires better maps, accurate route times and high
quality real time traffic information," Harold Goddijn, TomTom's chief
executive officer comments. "The roll out of TomTom HD Traffic in Germany
is an important step in our goal to make our superior traffic information
service available to 50% of our European customers by the end of 2008. It
follows on from the partnerships previously announced with Vodafone for
the UK and Dutch markets."
"Innovations in the mobile radio industry make our live easier and more
comfortable in many kinds of aspects. The new innovative traffic
information system of TomTom is not only customer-friendly but it will
ensure more efficient use of our road network as well", says Frank
Rosenberger, Managing Director Marketing with Vodafone Germany.
Both current and future TomTom users will be able to benefit from the
service once it is available. The solution will also be available for
major automotive manufacturers to include in their navigation solutions,
as well as for road authorities and businesses, who may use it for
dynamic traffic control management and improved fleet management.
About TomTom
TomTom NV is the world's largest navigation solutions provider. TomTom's
products are developed with an emphasis on innovation, quality, ease of
use, safety and value. TomTom's products include all-in-one navigation
devices which enable customers to navigate right out of the box; these
are the award-winning TomTom GO family, the TomTom ONE XL and TomTom ONE
ranges and the TomTom RIDER. Additionally, independent research proves
that TomTom products have a significant positive effect on driving and
road safety. TomTom offers a portfolio of content and services for
TomTom's navigation products, which are easily available through TomTom
HOME. TomTom also provides navigation software products that integrate
with third party devices; the TomTom NAVIGATOR software for PDAs and
smartphones. TomTom WORK combines industry leading communication and
smart navigation technology with leading edge tracking and tracing
expertise. TomTom's products are sold through a network of leading
retailers in 32 countries and online. TomTom was founded in 1991 in
Amsterdam and has offices in Europe, North America and Asia Pacific.
TomTom is listed at Euronext Amsterdam in The Netherlands. For more
information, go to www.tomtom.com.
About Vodafone Germany
Vodafone Germany is one of the largest and most modern telecommunications
providers in Europe. It serves over 32 million customers, realises
turnover of more than EUR 8 billion and has 9,000 employees. Vodafone
Germany is an innovative technology and service enterprise, offering a
comprehensive range of mobile communication services from one provider.
The portfolio includes mobile communications and fixed network telephony,
as well as data services for business and private customers. Continuous
development, numerous patents and investments in new products, services
and the modern network have made Vodafone an innovation leader in the
German telecommunications market. The company is headquartered in
Düsseldorf. Eight branch offices and a chain of 1600 Vodafone shops keep
us close to our customers. The Vodafone Germany group of companies also
includes a majority shareholding in the Arcor telecommunications group,
which is headquartered in Eschborn, Germany. Vodafone Germany is
committed to CSR and it additionally supports numerous projects through
the German Vodafone Foundation. The company is part of the Vodafone
Group. Visit the website at www.vodafone.de for further information.
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