|
Newsletters
|
|
|
|
|
|
WirelessDevNet.com Press Release
NAVTEQ Traffic Mobile(TM) Powers Verizon Wireless Traffic Application
Chicago, IL - NAVTEQ (NYSE: NVT), a leading global provider of digital map data for vehicle navigation and location-based solutions (LBS), announced that Verizon Wireless, the builder and operator of the most reliable wireless network in the U.S., has selected NAVTEQ Traffic Mobile to power its new traffic application available today on its newest VZ Navigator(SM) (Version 4) service.
Verizon Wireless is the first wireless provider to feature NAVTEQ Traffic Mobile. Operating a nationwide voice and data network serving approximately 67.2 million consumers, Verizon Wireless is the largest U.S. wireless company, based on retail customers. With Verizon Wireless' newest version of its popular VZ Navigator application, customers can access NAVTEQ's live traffic data on their mobile devices and receive continuously updated real-time traffic information in more than 75 cities across the U.S., including visual notification of incidents and congestion that allow drivers to see potential traffic delays and avoid traffic problems.
Dale Beasley, director of consumer product development for Verizon Wireless, said, "Real-time traffic avoidance and more allows our customers to truly transform their wireless phones into powerful GPS navigation systems, at a fraction of the cost. Additional functionality in our VZ Navigator service, it only enhances our customers' overall wireless experiences."
NAVTEQ Traffic Mobile provides NAVTEQ business customers with the ability to flexibly integrate high-quality, dynamic traffic content into wireless applications. Specifically designed to enable efficient delivery of real-time traffic data over wireless networks, the NAVTEQ Traffic Mobile service provides the high-volume, scalable resources today's publishers, content providers and developers require.
"Research shows that traffic is the number one enhancement consumers want added to their navigation experience," commented Jeff Mize, executive vice president, sales, NAVTEQ. "Verizon Wireless continues to anticipate the needs of its customers by advancing its applications such as VZ Navigator through next-generation services such as NAVTEQ Traffic Mobile."
About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 67.2 million customers. Headquartered in Basking Ridge, N.J., with 69,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, go to: http://www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at http://www.verizonwireless.com/multimedia.
About NAVTEQ
NAVTEQ is a leading provider of comprehensive digital map information for automotive navigation systems, mobile navigation devices, Internet-based mapping applications, and government and business solutions. NAVTEQ creates the digital maps and map content that power navigation and location-based services solutions around the world. The Chicago-based company was founded in 1985 and has more than 3,500 employees located in 174 offices and in 32 countries.
|
|
|
