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WirelessDevNet.com Press Release
Zagat Survey And Handmark® Launch ZAGAT TO GO Application For iPhone™
New York, NY - Zagat Survey, the world’s leading provider of consumer survey-based leisure information, and Handmark®, a global leader in the development and distribution of mobile media, today announced the release of ZAGAT TO GO℠ ‘09 for iPhone™ and iPod® touch users. The new application gives users access to Zagat’s trusted ratings and reviews for over 40,000 restaurants, hotels, nightspots and shops in over 100 countries. It is immediately available through the Apple® App Store for a one time special price of $9.99 ($29.99 value) in honor of Zagat’s 30th Birthday.
Besides the Zagat ratings and reviews, there are photos, menus, Google maps, click to call capabilities and functionality that allows users to make instant restaurant reservations. Users can easily search out establishments around the world using GPS (where available), current address, intersection coordinates, or postal codes (US).
“Just in time for holiday travel, ZAGAT TO GO℠ ‘09 for iPhone™ gives consumers accurate, useful information wherever they may be,” said Tim Zagat, CEO of Zagat Survey. “Our photos and maps look especially sleek on the iPhone™, which is this year’s most coveted accessory.”
“We are proud to work together with Zagat Survey to extend its reach to new mobile customers through the Apple App Store,” said Evan Conway, Handmark Executive Vice President of Marketing. “ZAGAT TO GO ’09 is a must have mobile app for any frequent business traveler or restaurant enthusiast with an iPhone or iPod touch.”
ZAGAT TO GO℠ ‘09 for iPhone™ will be on display at the WIRED Store, WIRED Magazine’s holiday pop-up store in New York City November 21 – December 28, 2008.
About Zagat Survey, LLC
Known as the “burgundy bible,” Zagat Survey is the world’s most trusted source for information about where to eat, drink, stay and play around the globe, and as such has become a symbol of quality. Zagat Survey rates and reviews airlines, restaurants, hotels, nightlife, movies, music, golf, resorts, shopping, spas, and a range of other entertainment categories in over 100 countries and has been lauded as the “most up-to-date, comprehensive and reliable guides ever published” and as “a necessity second only to a valid credit card.” Zagat content is available in print, on the Web, on mobile phones, and on TV. For more information, visit ZAGAT.com.
About Handmark
Handmark® is a global leader in the development and distribution of mobile media, for a wide range of mobile devices, including BlackBerry®, Palm®, Symbian OS™, Android™, BREW®, and Windows Mobile® devices, as well as the Apple® iPhone™ and iPod® touch. Its award-winning Pocket Express® news and information service transforms handsets into powerful business and entertainment tools. Handmark manages distribution partnerships around the world with major device manufacturers and operators. The company has offices in Kansas City (world headquarters); London, UK; San Francisco; Atlanta; Dallas; and Astraware®, the Handmark Game Studio, in the UK. For more information, visit www.handmark.com.
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