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WirelessDevNet.com Press Release
mBlox Scoops Two Prizes at the 2010 Mobile Messaging Awards with Shorthand Mobile and Arriva
Sunnyvale, CA - London, UK - mBlox, the world’s largest mobile transaction network, has won the 2010 Mobile Messaging Award for Best Messaging Infrastructure or Platform for its joint entry with Shorthand Mobile and another joint award win for Effective Use of Mobile Ticketing with Arriva. The awards were voted on by a panel of distinguished industry judges, and were announced on Tuesday 22nd June at the Global Messaging Congress Gala Awards Dinner in Westminster, London.
mBlox and Shorthand Mobile - Best Messaging Infrastructure or Platform
Shorthand Mobile’s TextApps, powered by mBlox, are a completely new category of apps that deliver popular and valuable web content (such as Facebook, Google, Twitter and Naukri job search) via SMS in a rich, interactive, graphical interface to millions of mobile users worldwide without data plans. TextApps expand the capabilities of even the most basic phones and provide access to web content for the majority of mobile users on the phones they already own and using the plans they already pay for. Shorthand entrusted mBlox to power the essential short codes and provide reliable content delivery that forms the backbone of the service in North America. The award for Best Messaging Infrastructure or Platform is a testament to the delivery of innovative, easy to use messaging services with broad reach and consumer appeal.
mBlox and Arriva - Effective Use of Mobile Ticketing
Based on CDT’s industry leading m-Ticketing platform and carried over mBlox’s messaging network, Arriva is offering a free-to-download mobile application for customers on its fleet of buses. Once downloaded it allows people to purchase daily, weekly and four-weekly tickets via their mobile directly through the application via a registered card or by purchasing credit from any PayPoint outlet by cash/card. To ensure consumers only pay the price of the ticket and do not incur any data download charges, Arriva is also using mBlox’s unique Sender-Pays Data service. This new m-Ticketing technology in the UK is believed to be the largest deployment of its kind in the world, covering approximately 1,000 routes served by Arriva’s regional fleet of 4,500 buses.
“As the world’s largest mobile transaction network, thousands of mobile applications and services run over our network,” said Andrew Bud,Executive Chairman of mBlox. “We are extremely pleased that these companies have been recognised for the ingenuity and effectiveness of the valuable services they provide. This accomplishment is a testament to a best-of-breed approach combining the leading network services with cutting edge businesses creativity and execution. We are proud to be associated with such successful projects and look forward to working with Shorthand, Arriva and CDT in the future.”
About mBlox
mBlox is the world’s largest mobile transaction network. The company specializes in simplifying the complexities, commercial and technical, of mobile billing and message transmission for our clients. Via a carrier-grade network, mBlox enables companies to communicate with mobile subscribers on more than 600 carriers in 180 countries, millions of times each day. The company has U.S. headquarters in Silicon Valley, with EMEA headquarters in London, Asia headquarters in Singapore and offices around the world. For further information, visit www.mBlox.com.
About Shorthand Mobile, Inc.
Shorthand Mobile, Inc, offers the world’s first text-based apps, TextApps. Shorthand's TextApps utilize SMS text messages to deliver a rich, interactive user-experience for mobile customers worldwide without data plans. Because they use SMS, TextApps are the best way for websites and content providers to reach the largest possible mobile market. TextApps are designed to give access to mobile content ranging from social media to finance to entertainment on the phones people already own, using the plans they already pay for. For more information, please visit www.shorthandmobile.com
About Arriva
Arriva UK Bus is part of the Arriva group. Arriva is a leading privately owned pan-European public transport operator with more than 44,000 employees and operations across 12 European countries. Arriva runs a range of transport services including buses, trains, coaches, waterbuses and airport-related transport services, and bus and coach distribution. With operations in the Czech Republic, Denmark, Germany, Hungary, Italy, the Netherlands, Poland, Portugal, Slovakia, Spain, Sweden and the UK, Arriva provides more than a billion passenger journeys every year.
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