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WirelessDevNet.com Press Release
MEDL Brings Ted's Wild Night to the iPhone
The hit film "Ted" set the opening weekend box office record for an original R-rated comedy, bringing in a record-breaking $54.4 million. And now movie fans will have a chance to own a piece of Ted for themselves. MEDL Mobile, Inc. (OTCBB:MEDL) - a pioneer in the creation, development, marketing and monetization of mobile apps - announced today the release of an iPhone app that allows users to capture photographs of their "Wild Night With Ted" and share the photos on social media.
The application comes with over 21 different poses of a Teddy Bear that could only be struck by the star of the movie "Ted". Poses range from tame; Ted waving, screaming and wearing sunglasses, to poses only Ted can pull-off. The user simply chooses a photo from their own library or takes a photo with the iPhone camera - and then adds Ted to their own photo. The Ted photo can be scaled, rotated and lit to match the existing photo. "Ted " was developed and financed by Media Rights Capital.
"We've built hundreds of apps - but I've never seen one go viral internally so quickly," said Dave Swartz, MEDL Cofounder and CCO. "Our entire staff has been playing with it throughout development. It's pure fun. Well, maybe not that pure."
The app can be downloaded free on the Apple App Store - with additional poses available as an in-app purchase. Learn more about the movie at http://www.tedisreal.com/
About MEDL Mobile
The Company develops, acquires and publishes a growing library of mobile applications which perform specific functions for the user on the Apple and Android platforms. The Company licenses its technology and performs custom development for key clients such as Monster.com, New York Times Company, Teleflora, Telefonica and Medtronic, allowing the company to grow the overall library of technology greatly extending the potential reach of the Mobile Brain. The Company enters into partnerships to mobilize and monetize IP with such notable names as Encyclopedia Britannica, MTV's Pauly D, Cheech & Chong, Rampage Jackson and Marlee Matlin. The Company is establishing a business model in which it expects to generate multiple revenue streams, including development fees, download and in-app purchases, advertising, sponsorship and licensing of technology. User analytics are collected by the Company's growing Mobile Brain which processes user data in order to create better distribution and monetization of mobile applications. The Company's Software Development Kit (SDK) consists of a growing suite of tools which have been designed to help developers to better market and monetize their mobile applications. For more information about MEDL Mobile, please visit www.medlmobile.com.
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