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Shipments of devices enabled with dual-mode Bluetooth 4.0 and earlier iterations of the Bluetooth specification are projected to surpass three billion units in 2017, according to a recently published study by IMS Research (a company recently acquired by IHS Inc. (NYSE:IHS)).

Growth in the market for Classic Bluetooth or Bluetooth Smart Ready-enabled devices is projected to be driven by not only the success of smartphones, but also through increasing attach rates in televisions and personal computers.

“As television manufacturers include Bluetooth to provide the wireless communication channel between television and active-shutter 3DTV glasses, attach rates in these devices are projected to rise. Already, we have seen companies such as Samsung and Panasonic providing glasses making use of the technology” noted Liam Quirke, connectivity analyst at IMS Research.

Previously, Bluetooth had not had a great deal of success in televisions, where infra-red had been the technology of choice for wireless communication between remote controls or active shutter 3DTV glasses and the television set. “RF technology instead of infra-red can offer a number of benefits, such as non-line of sight operation, wider viewing angles and two-way communication”, added Quirke.

In personal computers, higher Bluetooth attach rates are witnessed in laptop PCs as they become more portable; also all-in-one (AiO) desktop PCs often feature wireless mice and keyboards which can make use of Bluetooth technology. As a result of this, increasing shipments of Bluetooth-enabled personal computers are projected to result from their uptake in ultrathin and all-in-one notebooks and desktop PCs.

IMS Research’s study “Bluetooth – Classic or Smart Ready – World – 2012” analyzed the uptake of Bluetooth technology, between 2011 and 2017, in 23 different narrow application or device-specific areas, within the following seven broad application areas:

  • Automotive
  • Consumer Electronics
  • Mobile Handsets
  • PC & Peripherals
  • Health & Wellness
  • Sports & Fitness
  • Other

About “Bluetooth – Classic and Smart Ready – World – 2012” report

This study analyzed the uptake of Bluetooth in a range of host devices, covering 23 different application or device-specific areas. These were arranged into the following 7 broad application areas: automotive, consumer electronics, mobile handsets, PC & peripherals, health & wellness, sports & fitness and others. Additionally, each of the 23 application areas was analyzed by Bluetooth version, major region, integration level and integration method.

About IHS (
IHS (NYSE: IHS) is the leading source of information, insight and analytics in critical areas that shape today’s business landscape. Businesses and governments in more than 165 countries around the globe rely on the comprehensive content, expert independent analysis and flexible delivery methods of IHS to make high-impact decisions and develop strategies with speed and confidence. IHS has been in business since 1959 and became a publicly traded company on the New York Stock Exchange in 2005. Headquartered in Englewood, Colorado, USA, IHS is committed to long-term, sustainable growth and employs more than 6,000 people in more than 30 countries around the world.

About IMS Research (

IMS Research, recently acquired by IHS (NYSE: IHS), is a leading supplier of market research and consultancy to over 2500 clients worldwide, including most of the world’s largest technology companies. Established in the UK in 1989, IMS Research now has dedicated analyst teams focused on the factory automation, automotive, communications, computer, consumer, display, financial & ID, LED & lighting, medical, power & energy, solar PV, smart grid and security markets.  Currently publishing over 350 different syndicated report titles each year, these in-depth publications are used by major electronics and industrial companies to assess market trends, solve marketing problems, and improve the efficiency of their businesses.





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