Handango Announces Handango Commerce Engine -- Leading Software Publisher Offers Robust, Secure Commerce Service For Handheld and Wireless Software Developers

At the PalmSource(R) Conference & Expo, Handango, the world's leading publisher of handheld and wireless software, announced the Handango Commerce Engine. The offering enables Handango's software partners to deliver digital goods such as software and software license codes from their Web sites and via phone or fax using Handango's powerful commerce capabilities.




The Handango Commerce Engine leverages Handango's transaction processing power, rated above the Web 100 in site stability. Through its network of more than 100 channel partners, Handango has successfully processed hundreds of thousands of transactions and millions of software downloads in the last year. Current Handango Commerce Engine customers include some of the largest handheld and wireless Independent Software Vendors (ISV) such as Extended Systems, Electric Pocket, Code City, neohand, Astraware, and Handspring.

"When we needed a commerce solution for the launch of Handspring Blazer, the Handango Commerce Engine delivered just what we needed - an easy to set up solution that is both reliable and scalable," said Barry Major, Internet Product Manager for Handspring, Inc.

The Handango Commerce Engine can be setup within a matter of minutes, and ISVs can immediately benefit from outsourced customer support, streamlined sales reporting and integrated marketing programs. When a customer purchases from a site powered by the Handango Commerce Engine, Handango manages frontline customer support for the ISV.

In addition, ISVs receive a single, integrated report containing information for sales of software through sites powered by the Handango Commerce Engine as well as sales through Handango's network of more than 100 channel partners around the world. Handango's experienced sales staff stands ready to accept orders offline via mail, phone or fax during regular U.S. business hours.

Integrated marketing programs under the Handango Commerce Engine enable ISVs to streamline business management and marketing operations while accelerating customer acquisition efforts and revenue per customer. Specific programs include upgrade management, email and newsletter marketing and turnkey promotions that include promotional offers, advertising and featured product placements.

"The Handango Commerce Engine is a natural extension of our award winning services," said Laura Rippy, Chief Executive Officer of Handango. "Handango can now publish handheld and wireless software through more than 100 online and offline channels as well as ISV Web sites powered by the Handango Commerce Engine."

Learn more about the Handango Software Partner Program and the Handango Commerce Engine by emailing partners@handango.com.

About Handango

Handango is the world's leading publisher of handheld and wireless software, serving more than 6,000 handheld software companies through distribution channels globally. Handango delivers solutions through its sales force, retail and enterprise channel partners, major Internet portals and its Web site, which reaches more than a million unique visitors each month. Handango has strategic relationships with leading handheld companies such as Palm(TM), Microsoft(R), Sony(TM), Compaq(R) and RIM(R) as well as enterprise reseller Software Spectrum(R) and retail outlets such as CompUSA(R). For more information, visit the Handango Web site at www.handango.com or call 817-280-0129.

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