Walt Disney Internet Group and KDDI Offer Disney Mobile Wireless Content Via au and Tu-Ka's EZweb Internet Platform

Walt Disney Internet Group and KDDI Corp. have entered a cooperative agreement to offer Disney Mobile wireless content over the "Disney-ez" site, accessible via KDDI's au and Tu-Ka EZweb wireless Internet platforms.

The agreement enables wireless subscribers to EZweb-compatible au and Tu-Ka cellular phone services in Japan to download images, ring-tone melodies, news and e-cards featuring their favorite Disney characters. Disney-ez will also offer a Magic Point system that allows users of the site's services to accumulate points that can later be exchanged for original Disney-ez goods.


The new service, launched December 24, 2001 from Walt Disney Internet Group and KDDI, will introduce even more Japanese mobile phone users to Disney branded wireless content, and follows previous agreements with NTT DoCoMo and J-Phone Group.

"We are very pleased to broaden our distribution in Japan and to bring Disney content to KDDI cellular phone users," said Mark Handler, executive vice president and managing director, International, Walt Disney Internet Group. "KDDI is a strong business partner and we look forward to leveraging their advanced technologies to debut new content services."

"The KDDI Group is delighted to be able to offer an exciting array of Disney-themed services to our growing number of mobile phone subscribers," said KDDI senior general manager, Ikuyoshi Inoue. "We are currently preparing to launch our third-generation (3G) high-speed mobile phone service next spring. Adding Disney-ez to our EZ website is another example of our commitment to enhancing the value of our services to our subscribers."

About Walt Disney Internet Group

Walt Disney Internet Group (WDIG) provides strategic leadership and operational management for The Walt Disney Company's (NYSE: DIS) Internet properties including category leaders Disney.com, ESPN.com, ABCNews.com and ABC.com. WDIG has led the way in developing new forms of interactive content, such as its Enhanced TV service which showcases the convergence of video and interactive programming, and is a market leader in developing and distributing entertainment and informational content to new platforms. Through relationships with some of the world's largest wireless carriers, WDIG distributes content and services to wireless users under the Disney, ESPN and ABC brands. Steve Wadsworth is president of WDIG, which is headquartered in North Hollywood, CA, and has operations in Seattle, New York, Orlando, Fla., Tokyo and London.

About KDDI Group

KDDI CORPORATION was established in 1984 and is currently the second largest telecommunications company in Japan, providing a comprehensive range of voice, data, IP and mobile services to both business customers and consumers. KDDI also works to develop advanced technology in the areas of radio & mobile, lightwave, multimedia, and Internet communications. The main shareholders of KDDI are Kyocera Corporation and TOYOTA Motor Corporation. For more information about the company and its products, visit the website at http://www.kddi.com

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